03/09/2026
Getting people to your website is only half the job.
If they land there, have a poke around and quietly disappear, the problem isn’t necessarily that you need more traffic.
Maybe they can’t work out quickly enough what you actually do. Maybe every button is asking them to do something different. Maybe the information they need is technically there, but buried halfway down the page under a heading that says absolutely nothing useful.
If I was you, that’s the bit I’d be looking at!
Before you put more effort into getting more people through the door, have a look at what’s happening to the people who are already there.
Are you making it easy for them to understand what you do, trust you and take the next step?
Or are you accidentally making them work for it?
Before you jump into a big website project, spend thousands of dollars, or start changing things because you think they’re the problem, let’s work out a plan.
I’ve put together a service called the Mini Strategy Session, you’ll fill out a pre-session form so I can get a proper picture of what’s happening, then we’ll spend 60 minutes together looking at your online presence and working through what’s actually getting in the way.
Afterwards, I’ll turn everything we’ve uncovered into a personalised strategy document with a prioritised list of what to do first, what you can tackle yourself, and what might be better outsourced.
So instead of leaving with another giant list of things you could do, you’ll know what’s actually worth doing next 🤩
You can book a Mini Strategy Session through The Island Creative website, or if you’d like more info, let’s chat!
