13/08/2026
Australian business owners — we need your help 👋
We're currently working with two separate groups of final-year university IT students, giving them the opportunity to work on a genuine real-world technology project as part of their studies.
We're participating as an industry partner, volunteering our time and our project so the students can gain hands-on experience working with a real business and a technology product being developed for the commercial world.
The two student teams are working alongside us on different areas of an exciting new AI business product we're developing, including market research, AI adoption and understanding what Australian businesses actually need from this technology.
And that work has uncovered a pretty significant gap.
Despite everything we're hearing about AI, our research has found surprisingly little detailed Australian data showing how small and micro businesses are actually using AI — and, importantly, what's stopping those who aren't.
So we thought: why don't we ask business owners ourselves?
We've created a quick 2–3 minute survey, and we'd love to hear from Australian business owners across all industries.
You don't need to be using AI. In fact, if you've never used it, we particularly want to hear from you.
Is it lack of knowledge? Not knowing where to start? Too many tools? No time to learn? Cost? Trust? Feeling completely overwhelmed by it all?
Or are you already using AI every day and wondering how you ever managed without it?
🎁 As a thank you, everyone who completes the survey can go into the draw to win a FREE 12-month subscription to the new AI business product we're developing.
We're keeping most of the details under wraps for now, but we genuinely believe what we're building has the potential to drastically change the way small businesses operate.
Survey participants will also have the opportunity to be invited into our beta testing program, with access to substantially discounted founding-customer pricing and special Founder privileges designed to continue for the lifetime of their subscription.
Most importantly, your answers will help influence what we build — while also contributing valuable real-world insight to the work being undertaken with our university student teams.
We don't want to build something based on what the tech industry thinks small businesses need.
We want business owners to tell us what they actually need.
👉 Complete the 2–3 minute survey:
https://docs.google.com/forms/d/e/1FAIpQLScWUQss5lDjoNIQ9QWxYb0iivnSUPTN5Sa9q_Xy0QCCJa0tbw/viewform
Please share it with other Australian business owners. The more industries, business sizes, and different levels of AI experience we can capture, the more useful this research becomes.
Thank you for taking a few minutes to complete our Australian Small Business AI Adoption Survey. We want to understand how Australian businesses are really using AI, what's holding others back, and what business owners actually want AI to help them with. Your responses will also contribute to real-w...