14/07/2026
Heydays x Red Frogs USA
USA Brand Launch
Founded in Queensland, Australia in 1997, Red Frogs has grown into a global organisation dedicated to safeguarding the next generation.
We had the privilege of partnering with Red Frogs USA as part of the global rebrand, launched during America’s 250 Celebration over the Fourth of July weekend.
Working across a range of branded touchpoints—from flyers and business cards to t-shirts— we helped continue the new brand identity into the USA that reflects the fun, approachable and welcoming feel that Red Frogs is known for.
Today, their volunteers support young people across universities, high schools, music festivals and major events, providing a positive peer presence and helping those who may find themselves in vulnerable situations.
Why the frog? 🐸
The iconic Red Frog lolly was originally handed out as an icebreaker—a simple way to start meaningful conversations with young people who needed support. That small lolly became the symbol of a movement that has impacted millions of lives.
We’re excited to watch Red Frogs USA continue to grow beyond Nashville