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Monday 8am - 8pm Tuesday 8am - 8pm Wednesday 8am - 8pm Thursday 8am - 8pm Friday 8am - 8pm

fileroom

Name: fileroom
Address: Suite 17A, Foyer A, Level 2, 151-153 Herdsman Parade, Wembley, WA, 6018, AU
Telephone: +611300345376

We boost your sales success, attract engaged prospects, and delight your customers to future-proof your business, while you focus on what you do best.

Digital strategy and strategic content creation done for you. We're all about your business growth and future-proofing your sales revenue. We work with you to achieve this through purpose-fit content at every stage of your buyers' journey, paired with digital enablement, so you can focus on what you do best for your customers.

26/06/2026

Two systems. Zero alignment.

That's the reality for a lot of B2B businesses running HubSpot alongside a job management platform like Simpro. Leads live in the CRM. Jobs live in ops. And somewhere in the middle, a patchwork of middleware is holding it all together.

For one of Australia's fastest-growing solar providers, that patchwork was starting to crack.
We created a direct integration, rebuilt the revenue lifecycle in layers, and gave the business what it actually needed: structural clarity, not more tools.

👇 Full case study here: https://hubs.ly/Q04mM90H0

18/06/2026

If you’re not sure whether your ad budget is targeting the right people, it probably isn’t.

Last week, during an optimisation meeting, we showed how hypertargeting removes that uncertainty from the equation.

When you move to an Account-Based approach, everything becomes sharper – more precise, more relevant, and far more intentional.

So what does that actually look like in practice? This case study walks you through it:
https://hubs.ly/Q04h_7N_0

10/06/2026

If you love working with AI, you'll love this library of 100 marketing prompts.

But prompts alone don't work.

The truth is simple: AI doesn't know your business, your buyers, or your market. Feed it nothing and it fills the gaps with something that sounds right but lands flat.

We wrote a short guide on how to fix that. The prompts are in there too.
https://hubs.ly/Q04hYS8h0

02/06/2026

If Claude was already your favourite coworker, this just levelled things up.

You can now connect Claude directly to HubSpot and use it as your personal CRM assistant.

No dev work. No extra cost. Live in under 5 minutes.

See how it works here:
https://hubs.ly/Q04jkqps0

28/05/2026

A client recently asked us, “Is SEO still worth it?”
Good question – and honestly, SEO still matters, but it's not enough on its own anymore.

Search has evolved. It’s now SEO, AEO, and GEO. If you’re only optimising for Google rankings, you’re missing how AI is reshaping visibility.

We've broken it down in a simple way, plus a quick 5-minute guide to get you ready for your next AI search conversation:

https://hubs.ly/Q04h-YQs0

18/05/2026

HubSpot just released a free native connector for Claude. The setup is fast, simple, and honestly a bit mind-blowing. Right away, you can ask the critical questions: Which campaigns actually drove revenue last quarter? Which reps are over capacity? Which landing pages are converting, and what do they have in common?

Read the article to learn how to connect Claude and HubSpot, plus some useful prompt ideas to get started.
https://hubs.ly/Q04gWMsC0

14/05/2026

We’ve been there too. Outdated data causes more headaches than we admit 😵
We all wish we had a “super-amigo” to fix the mess.

The good news is HubSpot has one. Even better, we explain how it works: The AI Data Agent cleans your data, turns it into insights, and helps you qualify leads and see what’s really going on. Just follow these simple steps

https://hubs.ly/Q04gwbGY0

07/05/2026

We're back from Sydney Build, and it's time for the AI Meta Glasses draw.

🥁🥁🥁

🎉 And the winner is…

Congratulations! We'll be in touch 👓

04/05/2026

Last week at Sydney Build Expo, we kept hearing the same thing from sales and ops teams: "We know we're losing deals on calls, we just can't see where."
Every call is either moving your pipeline forward or quietly costing you the opportunity. The gap usually isn't effort, it's visibility and timing.
Aircall's new AI Agents close that gap. One guides your team live during conversations so nothing slips through; the other qualifies and captures opportunities around the clock without needing someone on the other end.
If that sounds like a problem worth solving, here's how it works:

See how it works: https://hubs.ly/Q04fdW7z0

30/04/2026

Sydney Build Expois almost over, and it’s been all about the people.

Being side by side with our partners at Aircall sharing the stand and real conversations throughout the day. Thanks Lilli Watkins and Liz Fakhouri!

Catching up with Simpro Software and HubSpot in person just reminds you why these events matter. It’s where things actually move forward.

Thanks for the support and the time.

Address

Suite 17A, Foyer A, Level 2, 151-153 Herdsman Parade
Wembley, WA
6018

Opening Hours

Monday	8am - 8pm
Tuesday	8am - 8pm
Wednesday	8am - 8pm
Thursday	8am - 8pm
Friday	8am - 8pm

Telephone

+611300345376

Website

https://fileroom.com/

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