Saima.zip

Saima.zip I turn my imagination into visuals and my thoughts into stories. That’s how I express myself.

স্কুলে পড়াশোনার সময় আমাদের লক্ষ্য ছিল ভালো রেজাল্ট করতে হবে। ৮০-এর ওপরে নম্বর, অর্থাৎ A+। অংকে সামান্য ভুল হলে পুরো অংক ...
05/10/2026

স্কুলে পড়াশোনার সময় আমাদের লক্ষ্য ছিল ভালো রেজাল্ট করতে হবে। ৮০-এর ওপরে নম্বর, অর্থাৎ A+। অংকে সামান্য ভুল হলে পুরো অংক কাটা যেত, বাংলা বা ইংরেজিতে বানান ভুল হলেও কমে যেত নম্বর।

পরীক্ষার খাতা দেখানোর দিন পুরো ক্লাস যেন একটু বেশি চুপচাপ থাকত। খাতা হাতে পাওয়ার পর আমরা হিসাব করতাম আর কোথাও কি ১-২ নম্বর বাড়ানো যায়?

কিন্তু নম্বর যখন ৭৬, ৭৭, ৭৮ বা ৭৯-এর ঘরে থাকত, তখন কিছু শিক্ষক সেটাকে ৮০ করে দিতেন। তখন শুধু খুশি হতাম A+ হয়ে গেল!

সেই বয়সে বুঝিনি, ওই ১-২ নম্বর বাড়িয়ে দেওয়ার পেছনে কতটা দূরদর্শী চিন্তা থাকতে পারে।
একজন শিক্ষক সবসময় শুধু নম্বর বাড়ান না; কখনও কখনও তিনি বাড়িয়ে দেন একজন শিক্ষার্থীর আত্মবিশ্বাসও। হয়তো সেই ছোট্ট উৎসাহটাই তাকে পরেরবার আরও ভালো করার সাহস দেয়।

আমার এবারের বিশ্ব শিক্ষক দিবসের কনটেন্টটি সেই সব শিক্ষকের জন্য, যাঁরা শুধু আমাদের খাতা মূল্যায়ন করেননি, আমাদের সম্ভাবনাকেও মূল্য দিয়েছেন।

ধন্যবাদ আমার আজকের ‘আমি’কে তৈরি করে দেওয়ার জন্য।

ধন্যবাদ Viqarunnisa Noon School and College
content prepared for - United Finance

Thought of the day!
22/09/2026

Thought of the day!

A for Apple.B for…? If you can hear it while reading this, then my job is done.A fun little exercise in visual storytell...
06/09/2026

A for Apple.
B for…?

If you can hear it while reading this, then my job is done.
A fun little exercise in visual storytelling, a spec ad for Vaseline.

hashtag hashtag hashtag hashtag hashtag hashtag

The camera is an instrument that teaches people how to see without a camera.”— Dorothea LangeYears ago, at Pathshala Sou...
18/08/2026

The camera is an instrument that teaches people how to see without a camera.”
— Dorothea Lange

Years ago, at Pathshala South Asian Media Academy, I learned to understand light, composition, perspective, and the visual language of a camera. I never imagined how much those lessons would continue to offer me in the era of AI.
AI may be changing how images are created, but photography still shape how we see, direct, and tell stories. The lens we choose can transform perspective, emotion, depth, and the entire mood of an image.

I created this AI Camera Lens Guide to explore how different focal lengths can help produce more cinematic and realistic AI portraits.

Perhaps the tools will keep evolving, but learning how to see will always remain at the heart of image-making.

Swipe through the slides and explore.

A little creative experiment for United Finance PLC this International Youth Day.We keep asking AI more and more questio...
12/08/2026

A little creative experiment for United Finance PLC this International Youth Day.

We keep asking AI more and more questions every day. But there is one question where the answer still belongs to us: “What will my future look like?”

A home, a car, a startup, or an independent life, AI can imagine the possibilities, but turning them into reality happens beyond the screen.

Concept & creative developed for United Finance.

ChatGPT

A spec ad - What if LinkedIn were a matrimony app?One day, while checking LinkedIn’s “Who’s viewed your profile” a funny...
10/08/2026

A spec ad - What if LinkedIn were a matrimony app?

One day, while checking LinkedIn’s “Who’s viewed your profile” a funny thought crossed my mind,

What if LinkedIn stopped asking about your career goals… and started asking about your life goals?

Suddenly,
Open to Work became Open to Marriage.
10+ years of experience became Ready to settle down.
And profile viewers weren’t recruiters anymore, they were people looking for someone who values family and wants to build a future together.

Same interface. Completely different networking goals.

Now the question is, When it comes to knowing who someone really is, would you trust a matrimony profile or their LinkedIn?

A speculative BKash idea I’d genuinely love to see become real someday:bKash Rickshaw QR: Solving the “No Change” Proble...
07/08/2026

A speculative BKash idea I’d genuinely love to see become real someday:
bKash Rickshaw QR: Solving the “No Change” Problem.

The idea came from a very familiar and ordinary frustration.

These days, I can go through most of my day without carrying cash. But there’s still one moment when I almost always need it: paying a rickshaw fare.
Very often, I don’t have an extra ৳10 or enough small notes. I either end up paying more than the actual fare, waiting for a random passerby to help with change, or buying something I didn’t even need just to break a ৳500 or ৳1000 note.
And from the rickshaw puller’s side, it’s understandable too. Many of them avoid giving change because they need to save small notes for the next passenger, especially early in the morning, before they’ve collected enough smaller cash. This creates a small but constant daily friction: arguments, delays, awkwardness, and sometimes unfair outcomes for both sides.

That made me think:

What if paying a rickshaw fare could simply be - scan, enter the amount, and pay with bKash?

The ex*****on could be simple and visible:
a QR code printed on a t-shirt, or a durable plastic card that works both as an ID and a bKash payment card.

What makes this idea interesting is that it doesn’t need the rickshaw puller to become digitally advanced. The passenger does the scanning. The puller only needs a basic phone to receive an SMS confirmation. In other words, the technology stays with the user who already has it.

Of course, the idea is much easier than the ex*****on.

There are real challenges like digital literacy, trust, fraud prevention,
and most importantly, cash-out cost. For someone earning through small fares throughout the day, even a modest cash-out fee could make digital payments unattractive. So if something like this were ever piloted, I believe it would need a zero- or very low-fee model specifically designed for micro transport payments.

What I do find powerful, though, is how naturally this fits bKash’s original playbook. bKash succeeded by building on behaviour people already trusted. This could follow the same principle -don’t ask the rickshaw puller to adopt new technology. Ask the passenger to use the technology they already have.

This is still just a concept not something I’m claiming is immediately feasible.
But that’s what I find exciting about speculative advertising: sometimes imagining the communication helps reveal a real everyday problem worth solving.

so i was playing with this copy -
ভাংতি নেই হাতে?
বিকাশ আছে সাথে।

Would you like to scan a rickshaw puller’s QR to pay a ৳30 fare?

bKash Limited

DESIGNED TO BE THEREAn umbrella may stay inside a drawer until the afternoon the sky suddenly breaks. A mug may sit quie...
04/08/2026

DESIGNED TO BE THERE

An umbrella may stay inside a drawer until the afternoon the sky suddenly breaks. A mug may sit quiet on a shelf until someone needs a warm drink after a long day. A bag that carries everything, and stays part of the journey after.

That is exactly what we wanted. Instead of creating objects that constantly asked people to notice UMA, we chose ones that could quietly become useful in everyday life.

Launched on 25 August 2025, UMA is a fintech app of United Finance. The souvenir set carries the same message in physical form.

Saima Khatun
Design & Packaging / Visualization

For Friendship Day, I created this spec ad for Ispahani Mirzapore Tea around a familiar friendship moment -“দোস্ত! অনেক ...
03/08/2026

For Friendship Day, I created this spec ad for Ispahani Mirzapore Tea around a familiar friendship moment -
“দোস্ত! অনেক লম্বা কাহিনী।”
“বল, সময় আছে।”

the one telling the story still has a full cup, while the one listening has almost finished theirs. Because friendship is also about having someone who always has the time to listen.

Meet Mr. Red Light.I spend my days at the Bijoy Sarani traffic signal in Dhaka. One day, I caught Saima's attention at t...
03/08/2026

Meet Mr. Red Light.

I spend my days at the Bijoy Sarani traffic signal in Dhaka. One day, I caught Saima's attention at the signal. She didn't just see a traffic signal she saw a character. So here I am, brought to life by her imagination and making my debut on her creative profile. 🚦

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