XR4Europe

XR4EUROPE is a pan-European association that federates all the XR professionals, organisations and i

Adres

Brussels
Brussels
1000

Website

http://www.xr4europe.eu/

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Contact

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Type

IT-bedrijf

The official launch of XR4ALL, a new European XR tech community

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The Immersive technologies (XR) industry worldwide is growing fast. We are now starting to unravel the possibilities that these technologies offer to fields as diverse as medicine, training, advertising, travel and cultural heritage to name a few.

Digi Capital predicts that worldwide AR could be worth $90 billion by 2023, and VR could be worth $15 billion. However, at the European level, these technologies face many challenges: the XR market is fragmented and the lack of financing has contributed to putting the industry at risk of making it irrelevant to the competition.

Last year a multidisciplinary team of five European partners with extensive experience in the blurring boundaries between the physical world and digital representations, decided to join forces to move the European XR tech industry forward. Together: Image&3D Europe, Europe Unlimited, Fraunhofer Heinrich Hertz Institute, B-COM and LucidWeb with funding from the European Union’s Horizon 2020 programme launched XR4ALL, an initiative that aims to overcome some of the obstacles the EU XR industry is currently facing.