Craig Reimche

05/04/2026

A few months in, working with local businesses on their digital presence.

Turns out ‘we have a website’ and ‘we have a good website’ are two very different things.

Who knew.

I’m learning a lot. So are they.

If you’re a local business owner and curious what your online presence actually looks like, drop a comment below.

Happy to take a look

04/23/2026

First mountain bike ride of the year is in the books. Went out with a few of the guys from work in what felt like an uphill battle the entire way, and I’m pretty sure it was.

My legs are full on Jell-O and my lungs are currently filing a formal complaint against me.

Someone I look up to once said “exhaust the body, tame the mind.” Well my mind is beyond tame right now Dan Martell 🤣

If anyone needs me I’ll be on the couch regretting some of my life choices.

04/22/2026

Most Google review disputes never get resolved because people don't know how to get past the automated responses.

I've been helping a client with Google Business Profile troubleshooting, researching how Google handles review disputes, and figuring out how their support system actually works behind the scenes.

It’s one of those things that looks simple on the surface but has a LOT of moving parts once you get into it.

Happy to share what I've learned if anyone is dealing with something similar

04/16/2026

Been going down a rabbit hole on the best way to handle contact forms for trades websites.

Gmail App Passwords. Resend. Formspree. Zapier. Nodemailer.

Sounds complicated. It’s not really. It’s just plumbing. Same as what my clients do except I’m routing emails instead of water.

The goal is simple. Someone fills out a form on your website at 10pm. You get a notification. You call back first thing in the morning. You get the job.

That’s it. That’s the whole thing.

04/12/2026

Quick update nobody asked for:

I taught myself to code a while back and have been building websites on the side. This week I took it further and built a full app specifically for electrical contractors that handles quoting, tracks leads, and uses AI to help with follow-up messages so jobs don't fall through the cracks.

I work on this stuff in whatever pockets of time I can find, which usually ends up being 10PM at night, kids are asleep, house is quiet, and it's just me and my computer.

No funding. No team. Just figuring it out one problem at a time.

If you're an electrical contractor or know one, I'd love to get it in front of real people and hear what you think.

Drop a comment or DM me.

04/09/2026

Working on something new in between website projects that I’m pretty excited about.

Been using my background in the electrical trade to build a tool that I think could save guys a ton of time on one of the most annoying parts of running their business.

Still putting the finishing touches on it, but early results are looking really promising.

More details coming soon.

04/06/2026

This week I have to:

Work more than full time at my day job.

Finish two client websites.

Get three kids to approximately 47 spring activities.

I also apparently need to sleep at some point but that one is looking less likely by the hour.

People ask me how I find time to run a business on the side.

Honestly I’m still trying to figure that out too. But I manage to work full time, the website work gets done, the kids get to their activities, and I am technically still alive. I’ll take it.

Just need about four more hours in every day. If anyone figures that out, let me know.

04/06/2026

Anyone who knows me well knows I have wanted a Dodge Viper since I was a kid.

Don’t ask me why. It’s just always been the one.

We were in Kelowna recently and one came up for sale. Not because I can suddenly afford it, just because they don’t come around often and we were already there.

Had to go look.

Here’s the problem nobody warned me about.
I’m 6’6” and I can’t fit in it.

Knees up near my ears. Feet too wide to push one pedal at a time. I would have needed a shoehorn to get in and a crane to get out.

I have wanted this car my entire life and my own body is conspiring against me.

So now I have two options:
1. Figure out how to modify a Viper to fit a guy who can’t even operate the pedals properly
2. Figure out how to want something different after 30 years.

Neither one sounds easy.

04/05/2026

Most trades guys I talk to have been "almost ready" to get a website for about three years now.

So I built four demo websites to take the guesswork out of it.

Different styles, different layouts, all built for trades and contractor businesses.

No imagination required. You can see exactly what you're getting before you commit to anything.

And if you're currently paying $200+ a month for a website that isn't doing anything for you, that's worth a conversation too. Many of the sites I build have little to no ongoing monthly costs.

Three years of almost ready is long enough.

Check out the sample sites here:

Built by someone who's worked in the field. Websites, custom tools, and automations for contractors and industrial businesses.

04/05/2026

When I started this I had no idea what to charge.

So I started low. Like, embarrassingly low.

Just enough to feel like I wasn't ripping anyone off while I figured out what I was doing.

Here's what I've learned so far, trades guys aren't looking for the cheapest option. They're looking for someone who can solve their problem and won't waste their time.

Every client I've worked with has helped me understand what this is actually worth. And I keep adjusting.

Nobody teaches you how to price yourself when you're starting from scratch.

You just figure it out as you go and try not to undersell yourself too badly in the meantime.

Still figuring it out honestly. But I'm getting there.

If you're a trade business owner dealing with website or Google headaches, message me. We'll figure out a number that works.