06/19/2026
Independent businesses are often built on personal stories, and D.A.Y is a beautiful example of that.
As part of the global campaign, alongside American Express, we visited with D.A.Y Boutique, an independent fashion store founded by sisters Disha, Apee and Yukti in Peckham, South East London.
Built on a love of independent retail, styling, and emerging brands, D.A.Y Boutique continues a family retail legacy while creating a modern space that champions local designers and community connection.
At Lightspeed, we’re proud to support businesses like D.A.Y Boutique with technology that simplifies day-to-day operations, so they can focus on what they do best: building memorable customer experiences and supporting independent designers.