Datmos

Datmos Datmos is an ecommerce agency. We help brands grow by aligning commerce strategy, digital experience design, and technology implementation.

Notre mission : aider nos clients et clientes à mettre les nouvelles technologies au service de leur croissance et propulser durablement leur performance e-commerce.

07/24/2026

DATMOS @ SHOPIFY DOT DEV. 📍Toronto, Canada

DotDev is where Shopify's partner and developer ecosystem comes together. As a Shopify Platinum Partner in North America, we never miss an opportunity to get the latest updates from the source, and we had a full Datmos delegation attend.

And as always with Shopify, the updates were coming fast. New features, platform evolutions, and roadmap announcements that keep raising the bar for what's possible in commerce.

One topic owned the room across both days: agentic commerce. The conversations around AI agents acting autonomously inside the commerce stack, from personalization to fulfilment to customer experience, made it clear this isn't a future trend. It's happening now.

The Datmos team captured some of the energy, the conversations, and the moments that made these days worth the trip.

Full recap dropping next week. Stay tuned.
👉 Explore our Shopify expertise: https://hubs.li/Q04qG1sn0

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DotDev, c'est là où l'écosystème partenaires et développeurs de Shopify se retrouve.
En tant que Partenaire Platinum Shopify en Amérique du Nord, on ne rate jamais l'occasion d'obtenir les dernières nouveautés directement à la source et on avait une délégation Datmos complète sur place.

Et comme toujours avec Shopify, les mises à jour s'enchaînaient rapidement. Nouvelles fonctionnalités, évolutions de la plateforme, et annonces de feuille de route qui continuent de repousser les limites de ce qui est possible en commerce.

Un sujet a dominé la salle pendant les deux jours : le commerce agentique. Les conversations autour des agents IA agissant de façon autonome à l'intérieur de la stack commerce, de la personnalisation à la logistique en passant par l'expérience client, ont clairement démontré que ce n'est plus une tendance future. C'est maintenant.

L'équipe Datmos a capturé l'énergie, les conversations et les moments qui ont rendu ces journées inoubliables.
Récap complet la semaine prochaine. À suivre.
👉 Découvrez notre expertise Shopify : https://hubs.li/Q04qG1sn0

The most expensive part of a Shopify migration isn't the platform. It's the mistakes.Brands ready to move to Shopify. Br...
07/23/2026

The most expensive part of a Shopify migration isn't the platform. It's the mistakes.

Brands ready to move to Shopify. Brands mid-migration wondering what went wrong. Brands who migrated and left performance on the table.

The pattern is always the same: most migrations fail not because of the technology. Because of the plan.

As one of the few Shopify Platinum Partners in North America, we've guided leading commerce brands through migrations that don't just move data, they unlock growth.

We put everything we know into one guide: what to audit before you move, how to protect revenue during the transition, and how to launch with a store built to perform from day one.
https://hubs.li/Q04qwySZ0

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La partie la plus coûteuse d'une migration Shopify, ce n'est pas la plateforme. Ce sont les erreurs.

Des marques prêtes à migrer vers Shopify. Des marques en pleine migration qui se demandent ce qui a mal tourné. Des marques qui ont migré et laissé de la performance sur la table.

Le constat est toujours le même : la plupart des migrations échouent non pas à cause de la technologie. À cause du plan.

En tant que l'un des rares Partenaires Platinum Shopify en Amérique du Nord, on a accompagné des marques de premier plan à travers des migrations qui ne font pas que déplacer des données, elles débloquent la croissance.

On a condensé tout ce qu'on sait dans un seul guide : quoi auditer avant de migrer, comment protéger vos revenus pendant la transition, et comment lancer une boutique conçue pour performer dès le premier jour.
https://hubs.li/Q04qwySZ0

76% of companies are operating AI workflows. Not piloting. Running.According to a recently published MIT x Celigo report...
07/22/2026

76% of companies are operating AI workflows. Not piloting. Running.

According to a recently published MIT x Celigo report, 76% is the share of mid-to-large US companies already operating AI workflows in full production.
While many executives think AI is still in the experiment phase, the data suggests something different.
The real shift isn't speed. It's capability. AI is now doing things that weren't possible with a human team alone. But you know this much already.

Read the report to go deeper on the state of AI adoption. Benchmarking is a great place to start. https://hubs.li/Q04qkzKt0

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76 % des entreprises ont des workflows IA en production.

Selon un rapport récemment publié par MIT x Celigo, 76 % des entreprises américaines de taille moyenne à grande ont déjà lancé des workflows IA en production complète.

Alors que de nombreux dirigeants pensent encore que l'IA est en phase d'expérimentation, les données racontent une autre histoire.
Le vrai changement, ce n'est pas la vitesse. C'est la capacité. L'IA accomplit désormais des choses qu'une équipe humaine seule ne pouvait pas réaliser. Mais vous le savez déjà.

Lisez le rapport pour aller plus loin sur l'état de l'adoption de l'IA.
https://hubs.li/Q04qkzKt0

07/07/2026

DATMOS x HANNA ANDERSON

A beloved children's apparel brand with over 40 years of family trust, a loyalty program built into the heart of the business, and a CDP that couldn't keep up. That was Hanna Andersson's reality and its a relatable one.

When your loyalty program exceeds one million members and drives the majority of your revenue, your CRM platform isn't a tool. It's a core business system. And when that system is fragmented, siloed, and can't support the lifecycle communications your customers expect, it becomes a constraint.

Datmos CRM experts led this full migration to Bloomreach Engagement, in 3 structured phases.

1. Every trigger was audited, rebuilt, and enriched: abandoned cart, price drop, low stock, welcome flows, post-purchase sequences. A rebuild with lifecycle intent.

2. We enriched each scenario: closing activation gaps, embedding social proof into conversion emails, and developing a forward-looking roadmap for what came next.

3. We stayed: an ongoing CRM partnership aligned around commercial priorities, Black Friday moments, and long-term customer value.

The result: a fully optimized CRM engine that nurtures prospects, strengthens loyalty, and maximizes customer lifetime value. CRM shifted from a constrained toolset to a durable operating system.

If your CRM limits how deeply you can personalize, automate, or support loyalty at scale, let's talk.
👉 Read the full account of this CRM overhaul: https://hubs.li/Q04nMHBT0

06/05/2026

🎥 IA et UX : mythe ou réalité ?

L'IA peut générer une interface. Elle ne peut pas concevoir une expérience.
C'est la nuance que Manuel, notre UX Lead, explore dans cette vidéo.

Ce que l'IA change vraiment chez Datmos : la recherche utilisateur va plus vite, les informations sont plus riches, et nos équipes peuvent aller plus loin pour nos clients.
Ce que l'IA ne remplace pas : le jugement, l'expertise, et la capacité à transformer des données en décisions de design qui font une vraie différence.

Parce qu'entre optimiser un flux et comprendre pourquoi un utilisateur abandonne, il y a tout un métier.
👇 Manuel démystifie tout ça.

06/04/2026

DATMOS x ARTIKA x SHOPIFY B2B

Replatforming for serious B2B. Where manufacturing precision meets digital performance.

Here's a problem many manufacturers will face :

Your retail partners only show a fraction of your catalog. Not because the products aren't top notch, but because technically complex products require precise data: dimensions, finishes, electrical specs, installation requirements. Without that infrastructure, distribution partners often default to your simplest SKUs.

The rest of your line? Invisible.

That was Artika's reality. A leading manufacturer of decorative lighting and modern home products, respected for design and technical rigor, but constrained by a distribution model that couldn't carry the full depth of what they built.

They also wanted to go direct to consumer without burning their B2B relationships.

The fix wasn't just a new platform. It was a disciplined architecture that unified product data, commerce, and customer engagement into one integrated system, built to serve B2C consumers and B2B partners without compromise.

Akeneo for product data. Shopify for commerce. Klaviyo for retention.

The result:
✔️ 30% faster catalog migration with automated data flows
✔️ Full catalog visible across all channels, with accuracy
✔️ Direct customer relationships built, without disrupting retail partners
✔️ 2 major initiatives executed simultaneously

Read the full Artika case study: https://hubs.li/Q04j_89z0

05/26/2026

DATMOS X CASPER MATTRESS

How do you build loyalty with a customer who won't need you again for 10 years?

That was the real challenge behind our work with Casper. And honestly, what a privilege it was to work on it.
Casper didn't just build a mattress company. They built a category. They changed the way millions of people think about sleep, and they did it with a product and a brand that genuinely deserves the love it gets.

At the scale Casper operates, the ambition is as impressive as the numbers. Over half a billion emails a year. Millions of subscribers. A customer engagement ecosystem built to match a brand that never stopped growing.
They brought Datmos in to take that ecosystem to the next level.

In 10 weeks, we consolidated three platforms into one governed Bloomreach orchestration layer. Built a unified event model. Rebuilt 10 core automation scenarios with real-time intent signals, so every touchpoint, browse recovery, cart flows, back-in-stock alerts, could finally match the quality of the product behind them.
Then we integrated referral and loyalty into the same system, so the customers who love Casper most could start bringing others in.

Do you have a CRM and loyalty challenge? We'd love to hear about it.

But for now, don't sleep on reading more about the Datmos x Casper journey :
👉 https://hubs.li/Q04hS_G-0

Datmos nominé pour le prix Bloomreach Partenaire AMER de l'année 2026 🏆Nous sommes fiers d'annoncer que Datmos a été nom...
05/22/2026

Datmos nominé pour le prix Bloomreach Partenaire AMER de l'année 2026 🏆

Nous sommes fiers d'annoncer que Datmos a été nominé dans non pas une, mais deux catégories aux prix Bloomreach AMER Partner Awards 2026.

🥇 Partenaire Agence AMER de l'année
Reconnaissant la performance exceptionnelle, la collaboration et la croissance de nouveaux clients avec Bloomreach.

🥇 Partenaire Agence de livraison AMER de l'année
Reconnaissant une exécution de projets constante et irréprochable, ainsi qu'une satisfaction client exceptionnelle.

Ces nominations reflètent le travail que notre équipe accomplit chaque jour : unifier les données clients, activer la personnalisation en temps réel et livrer des stratégies commerce qui créent un impact durable du premier point de contact à la fidélisation à long terme.

En tant que Partenaire Platine Bloomreach, nous sommes fiers du chemin parcouru et reconnaissants envers chaque client qui nous a fait confiance pour ses défis les plus complexes.
En savoir plus : https://hubs.li/Q04hDR5F0

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