Its services can apply to businesses that need to promote their products or services to a specific target group, building loyalty and repeat purchases. ImarComms can also provide insights to advertising agencies that would like to enrich their marketing mix, as well as online publishers that would like to take advantage of better ways to promote their content and profit from it. Through its int
eractive marketing research tool - the i report - ImarComms can measure online socioeconomic and demographic trends, and analyze the behavior of local online users tracking internet pe*******on and online purchases amongst other variables. One of its core competencies lies in the ability to artfully combine traditional offline media with interactive online solutions that comprise effective and complete integrated marketing communications - hence the Marketing Excellence Award for the best integrated marketing communications campaign for KEAN. To achieve that ImarComms can deploy a number of services including:
Internet Strategy Formation from Creative Concept to Implementation
Social Media Profiling, Competitions, Network Building
Website, Microsite, Banner and Video productions
Online Media Placements at local and International Media and Social Networks
Campaign Evaluation, Monitoring and Reporting
Mobile Promotions, Applications, Databases
Interactive TV Competitions, Applications, Promotions
Search Engine Optimization
Interactive Media Platforms through Internet, Mobile, and Digital TV