Days of Knowledge

Days of Knowledge Sharing, learning & collaboration. The community for SMB focused Microsoft Dynamics Partners!

๐—”๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฑ๐—ฒ๐—บ๐—ผ๐˜€ ๐—ต๐—ฒ๐—น๐—ฝ๐—ถ๐—ป๐—ด ๐˜†๐—ผ๐˜‚ ๐˜„๐—ถ๐—ป ๐—ฑ๐—ฒ๐—ฎ๐—น๐˜€ ๐—ผ๐—ฟ ๐—ฝ๐˜‚๐˜๐˜๐—ถ๐—ป๐—ด ๐—ฝ๐—ฟ๐—ผ๐˜€๐—ฝ๐—ฒ๐—ฐ๐˜๐˜€ ๐˜๐—ผ ๐˜€๐—น๐—ฒ๐—ฒ๐—ฝ?๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | Tuesday, 23 June 16.00 - 17.00 | Inga Sarte...
15/06/2026

๐—”๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚๐—ฟ ๐—ฑ๐—ฒ๐—บ๐—ผ๐˜€ ๐—ต๐—ฒ๐—น๐—ฝ๐—ถ๐—ป๐—ด ๐˜†๐—ผ๐˜‚ ๐˜„๐—ถ๐—ป ๐—ฑ๐—ฒ๐—ฎ๐—น๐˜€ ๐—ผ๐—ฟ ๐—ฝ๐˜‚๐˜๐˜๐—ถ๐—ป๐—ด ๐—ฝ๐—ฟ๐—ผ๐˜€๐—ฝ๐—ฒ๐—ฐ๐˜๐˜€ ๐˜๐—ผ ๐˜€๐—น๐—ฒ๐—ฒ๐—ฝ?

๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | Tuesday, 23 June 16.00 - 17.00 | Inga Sarte
Delivering a perfect demo: the most common mistakes and how you can avoid them?

How do I make sure I am not boring the prospect with a demo? How do I cover all the functionality in the limited time I have? How do I know if my message is resonating with the customer?

These are the most common questions consultants and presales people ask prior the workshops. And these are valid questions!

๐—œ๐—ณ ๐˜†๐—ผ๐˜‚ ๐—ฎ๐—ฟ๐—ฒ ๐˜„๐—ผ๐—ฟ๐—ธ๐—ถ๐—ป๐—ด ๐—ถ๐—ป ๐—ฎ ๐˜€๐—ฎ๐—น๐—ฒ๐˜€ ๐—ผ๐—ฟ ๐—ฐ๐—ผ๐—ป๐˜€๐˜‚๐—น๐˜๐—ฎ๐—ป๐—ฐ๐˜† ๐—ฟ๐—ผ๐—น๐—ฒ, ๐—ฐ๐—ต๐—ฎ๐—ป๐—ฐ๐—ฒ๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐—ฎ๐—ฟ๐—ฒ ๐—ฎ๐˜€๐—ธ๐—ฒ๐—ฑ ๐˜๐—ผ ๐—ฑ๐—ฒ๐—น๐—ถ๐˜ƒ๐—ฒ๐—ฟ ๐—ฎ ๐˜€๐—ผ๐—น๐˜‚๐˜๐—ถ๐—ผ๐—ป ๐—ฑ๐—ฒ๐—บ๐—ผ ๐—ณ๐—ผ๐—ฟ ๐—ฎ ๐—ฐ๐˜‚๐˜€๐˜๐—ผ๐—บ๐—ฒ๐—ฟ ๐—ผ๐—ป๐—ฐ๐—ฒ ๐—ถ๐—ป ๐—ฎ ๐˜„๐—ต๐—ถ๐—น๐—ฒ. ๐—•๐˜‚๐˜ ๐—ต๐—ฎ๐˜ƒ๐—ฒ ๐˜†๐—ผ๐˜‚ ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ ๐—ฏ๐—ฒ๐—ฒ๐—ป ๐˜๐—ฟ๐—ฎ๐—ถ๐—ป๐—ฒ๐—ฑ ๐—ผ๐—ป ๐˜๐—ต๐—ฒ ๐˜€๐—ธ๐—ถ๐—น๐—น๐˜€ ๐˜๐—ผ ๐—ฑ๐—ผ ๐—ถ๐˜ ๐—ฒ๐—ณ๐—ณ๐—ฒ๐—ฐ๐˜๐—ถ๐˜ƒ๐—ฒ๐—น๐˜†? Join the workshop to learn the most common mistakes technical experts make while delivering demos and learn how you can pitch your demo in the most powerful way!

๐Ÿ‘‰ Please register here: https://www.directionsforpartners.com/webinars

See you there!

๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐—ณ ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ผ๐˜‚๐—น๐—ฑ ๐—ณ๐—ถ๐—ป๐—ถ๐˜€๐—ต ๐—ฐ๐—ผ๐—บ๐—บ๐—ผ๐—ป ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—–๐—ฒ๐—ป๐˜๐—ฟ๐—ฎ๐—น ๐˜๐—ฎ๐˜€๐—ธ๐˜€ ๐—ถ๐—ป ๐—บ๐—ถ๐—ป๐˜‚๐˜๐—ฒ๐˜€ ๐—ถ๐—ป๐˜€๐˜๐—ฒ๐—ฎ๐—ฑ ๐—ผ๐—ณ ๐—ต๐—ผ๐˜‚๐—ฟ๐˜€? ๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | Thursday, 25 June 16.00 - ...
08/06/2026

๐—ช๐—ต๐—ฎ๐˜ ๐—ถ๐—ณ ๐˜†๐—ผ๐˜‚ ๐—ฐ๐—ผ๐˜‚๐—น๐—ฑ ๐—ณ๐—ถ๐—ป๐—ถ๐˜€๐—ต ๐—ฐ๐—ผ๐—บ๐—บ๐—ผ๐—ป ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—–๐—ฒ๐—ป๐˜๐—ฟ๐—ฎ๐—น ๐˜๐—ฎ๐˜€๐—ธ๐˜€ ๐—ถ๐—ป ๐—บ๐—ถ๐—ป๐˜‚๐˜๐—ฒ๐˜€ ๐—ถ๐—ป๐˜€๐˜๐—ฒ๐—ฎ๐—ฑ ๐—ผ๐—ณ ๐—ต๐—ผ๐˜‚๐—ฟ๐˜€?

๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | Thursday, 25 June 16.00 - 17.00 | Krzysztof Bialowas
๐—”๐—œ ๐—ง๐—ผ๐—ผ๐—น๐˜€ ๐—ณ๐—ผ๐—ฟ ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—–๐—ฒ๐—ป๐˜๐—ฟ๐—ฎ๐—น: ๐—ฅ๐—ฒ๐—ฎ๐—น ๐—›๐—ฒ๐—น๐—ฝ ๐—ณ๐—ผ๐—ฟ ๐——๐—ฎ๐—ถ๐—น๐˜† ๐—–๐—ผ๐—ป๐˜€๐˜‚๐—น๐˜๐—ฎ๐—ป๐˜ ๐—ฎ๐—ป๐—ฑ ๐——๐—ฒ๐˜ƒ๐—ฒ๐—น๐—ผ๐—ฝ๐—ฒ๐—ฟ ๐—ช๐—ผ๐—ฟ๐—ธ

Back on popular demand. Join us when we pick 3 highly rated sessions from Directions Asia and/or from Days Of Knowledge events this year and make a rerun in a live webinar to give people another chance.

This session shows how consultants and developers can use AI in their daily Business Central work. You will see how AI can help turn system behavior into clear process diagrams and documentation, generate test scripts with a simple AI agent, create release notes in seconds, and build realistic demo data automatically.

No theory and no hype - just practical examples you can use right after the session to save time, reduce manual work, and deliver better projects.

๐Ÿ‘‰ Please register here: https://www.directionsforpartners.com/webinars

See you there!

๐Ÿš€ Meet the real heroes behind todayโ€™s most impactful open source projects.In Open Source Series  #7, the spotlight is on...
25/03/2026

๐Ÿš€ Meet the real heroes behind todayโ€™s most impactful open source projects.
In Open Source Series #7, the spotlight is on Microsoft Open Source repositories: what they are, why they matter, and how you can contribute.

Join Freddy, Jesper Schulz-Wedde, Christian Heide Damm, and Maria Zhelezova to get inspired and get involved.

๐Ÿ“… 14 April 2026
โฐ 16:00 โ€“ 17:00

๐Ÿ‘‰ Please register here: https://www.directionsforpartners.com/webinars

See you there!

๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | ๐—ง๐˜‚๐—ฒ๐˜€๐—ฑ๐—ฎ๐˜† ๐Ÿญ๐Ÿณ ๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ฎ๐˜ ๐Ÿญ๐Ÿฒ:๐Ÿฌ๐Ÿฌ ๐—–๐—˜๐—ง๐—•๐—ฒ๐—ป๐—ฒ๐—ณ๐—ถ๐˜๐˜๐—ถ๐—ป๐—ด ๐—ณ๐—ฟ๐—ผ๐—บ ๐—ข๐—ฝ๐—ฒ๐—ป ๐—ฆ๐—ผ๐˜‚๐—ฟ๐—ฐ๐—ฒ Speakers: Andrew Wingate, Andrzej Zwierzchowski, Mic...
16/03/2026

๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | ๐—ง๐˜‚๐—ฒ๐˜€๐—ฑ๐—ฎ๐˜† ๐Ÿญ๐Ÿณ ๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ฎ๐˜ ๐Ÿญ๐Ÿฒ:๐Ÿฌ๐Ÿฌ ๐—–๐—˜๐—ง
๐—•๐—ฒ๐—ป๐—ฒ๐—ณ๐—ถ๐˜๐˜๐—ถ๐—ป๐—ด ๐—ณ๐—ฟ๐—ผ๐—บ ๐—ข๐—ฝ๐—ฒ๐—ป ๐—ฆ๐—ผ๐˜‚๐—ฟ๐—ฐ๐—ฒ

Speakers: Andrew Wingate, Andrzej Zwierzchowski, Michael Villani

This is the sixth webinar in our Open Source Series, giving the real heroes behind some of todayโ€™s most impactful open source projects a chance to share the who, what, why, and how behind their work - and how these projects help make life easier for everyone.

In this Webinar, Freddy Dalgas Kristiansen invited Andrew Wingate to talk about Business Central Page Scripting Project, Andrzej Zwierzchowski to talk about the AZ AL Dev Tools project and then Michael Villani to talk about a brand new project, which involves a Terraform provider for the Business Central admin center.

๐Ÿ‘‰ Please register here: https://www.directionsforpartners.com/webinars

See you there!

If you're attending ๐——๐—ฎ๐˜†๐˜€ ๐—ผ๐—ณ ๐—ž๐—ป๐—ผ๐˜„๐—น๐—ฒ๐—ฑ๐—ด๐—ฒ ๐—จ๐—ž ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ, arrive a little earlier and make the most of your time in Birmingham.๐—๐—ผ๐—ถ๐—ป...
12/03/2026

If you're attending ๐——๐—ฎ๐˜†๐˜€ ๐—ผ๐—ณ ๐—ž๐—ป๐—ผ๐˜„๐—น๐—ฒ๐—ฑ๐—ด๐—ฒ ๐—จ๐—ž ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ, arrive a little earlier and make the most of your time in Birmingham.

๐—๐—ผ๐—ถ๐—ป ๐—ผ๐—ป๐—ฒ ๐—ผ๐—ณ ๐—ผ๐˜‚๐—ฟ ๐—ณ๐—ฟ๐—ฒ๐—ฒ ๐—ฝ๐—ฟ๐—ฒ-๐—ฒ๐˜ƒ๐—ฒ๐—ป๐˜ ๐˜๐—ฟ๐—ฎ๐—ถ๐—ป๐—ถ๐—ป๐—ด๐˜€ ๐—ผ๐—ป ๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐Ÿฎ๐Ÿฑ, ๐—ต๐—ผ๐˜€๐˜๐—ฒ๐—ฑ ๐—ฏ๐˜† eOne Solutions ๐—ฎ๐—ป๐—ฑ Continia Software, and get practical insights you can take straight back to your Business Central projects.

Sessions include:
๐Ÿ‘‰ Connecting AI to your Customerโ€™s Business Data with PopdockAI, by Ethan Sorenson
๐Ÿ‘‰ Finance Process Innovation: Automating invoices with Continia Document Capture & Document Output by Inga Sarte & Cornelis Mol
๐Ÿ‘‰ The Future of the Finance Department: Banking connectivity and accounting tools in Business Central by Inga Sarte & Jeroen Roosen
๐Ÿ‘‰ Getting Rid of Receipts: Implementing Continia Expense Management in your customer environments by Inga Sarte & John Bleijenberg

๐—ง๐—ต๐—ฒ ๐˜๐—ฟ๐—ฎ๐—ถ๐—ป๐—ถ๐—ป๐—ด๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—ณ๐—ฟ๐—ฒ๐—ฒ ๐—ณ๐—ผ๐—ฟ ๐—ฎ๐˜๐˜๐—ฒ๐—ป๐—ฑ๐—ฒ๐—ฒ๐˜€, ๐—ฏ๐˜‚๐˜ ๐—ฟ๐—ฒ๐—ด๐—ถ๐˜€๐˜๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ถ๐˜€ ๐—ฟ๐—ฒ๐—พ๐˜‚๐—ถ๐—ฟ๐—ฒ๐—ฑ.
Confirm your spot here:
https://www.directionsforpartners.com/conferences-and-events/days-of-knowledge/dokuk2026/training

๐—ง๐—ถ๐—ฐ๐—ธ๐—ฒ๐˜๐˜€ ๐—ณ๐—ผ๐—ฟ #๐——๐—ข๐—ž๐—จ๐—ž๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ ๐—ฎ๐—ฟ๐—ฒ ๐˜€๐˜๐—ถ๐—น๐—น ๐—ฎ๐˜ƒ๐—ฎ๐—ถ๐—น๐—ฎ๐—ฏ๐—น๐—ฒ ๐—ถ๐—ณ ๐˜†๐—ผ๐˜‚ ๐—ต๐—ฎ๐˜ƒ๐—ฒ๐—ปโ€™๐˜ ๐˜€๐—ฒ๐—ฐ๐˜‚๐—ฟ๐—ฒ๐—ฑ ๐˜†๐—ผ๐˜‚๐—ฟ๐˜€ ๐˜†๐—ฒ๐˜.

๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | ๐—ง๐—ต๐˜‚๐—ฟ๐˜€๐—ฑ๐—ฎ๐˜† ๐Ÿญ๐Ÿฎ ๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ฎ๐˜ ๐Ÿญ๐Ÿฒ:๐Ÿฌ๐Ÿฌ ๐—–๐—˜๐—ง๐—ช๐—ต๐—ฎ๐˜'๐˜€ ๐—ป๐—ฒ๐˜„ ๐—ถ๐—ป ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—–๐—ฒ๐—ป๐˜๐—ฟ๐—ฎ๐—น ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ ๐—ช๐—ฎ๐˜ƒ๐—ฒ ๐ŸญSpeakers: ๐—˜๐—ฟ๐—ถ๐—ฐ โ€œ๐˜„๐—ฎ๐—น๐—ฑ๐—ผโ€ ๐—ช๐—ฎ๐˜‚๐˜๐—ฒ๐—ฟ๐˜€, ๐—”๐— ๐—ž๐—ฎ๐˜‚...
11/03/2026

๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | ๐—ง๐—ต๐˜‚๐—ฟ๐˜€๐—ฑ๐—ฎ๐˜† ๐Ÿญ๐Ÿฎ ๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ฎ๐˜ ๐Ÿญ๐Ÿฒ:๐Ÿฌ๐Ÿฌ ๐—–๐—˜๐—ง
๐—ช๐—ต๐—ฎ๐˜'๐˜€ ๐—ป๐—ฒ๐˜„ ๐—ถ๐—ป ๐—•๐˜‚๐˜€๐—ถ๐—ป๐—ฒ๐˜€๐˜€ ๐—–๐—ฒ๐—ป๐˜๐—ฟ๐—ฎ๐—น ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ ๐—ช๐—ฎ๐˜ƒ๐—ฒ ๐Ÿญ

Speakers: ๐—˜๐—ฟ๐—ถ๐—ฐ โ€œ๐˜„๐—ฎ๐—น๐—ฑ๐—ผโ€ ๐—ช๐—ฎ๐˜‚๐˜๐—ฒ๐—ฟ๐˜€, ๐—”๐— ๐—ž๐—ฎ๐˜‚๐—ณ๐—ณ๐—บ๐—ฎ๐—ป๐—ป, ๐—๐—ฎ๐—บ๐—ฒ๐˜€ ๐—–๐—ฟ๐—ผ๐˜„๐˜๐—ฒ๐—ฟ

Business Central 2026 Wave 1 is just around the corner at the start of April once again. Directions for Partners is delighted to have three MVPโ€™s for Business Central to take you through all the technical and functional changes you need to know about and get you up to speed with what it means for clients and partners. Eric โ€œwaldoโ€ Wauters, AJ Kauffmann and James Crowter will spend 1,5 hours detailing and demonstrating what you need to know just a couple of weeks before it becomes the live version.

Whether youโ€™re commercial, functional or a developer youโ€™ll find out what you need to know.

๐Ÿ‘‰ Registration link in the first comment.

See you there!

Please register here: https://www.directionsforpartners.com/webinars

๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | ๐—ง๐˜‚๐—ฒ๐˜€๐—ฑ๐—ฎ๐˜† ๐Ÿญ๐Ÿฌ ๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ฎ๐˜ ๐Ÿญ๐Ÿฒ:๐Ÿฌ๐Ÿฌ ๐—–๐—˜๐—ง๐—ฃ๐—ฎ๐—ฐ๐—ธ๐—ฎ๐—ด๐—ถ๐—ป๐—ด ๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ๐˜€ ๐—ถ๐—ป๐˜๐—ผ ๐—ฃ๐—ฟ๐—ผ๐—ณ๐—ถ๐˜๐—ฎ๐—ฏ๐—น๐—ฒ ๐— ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐—ฆ๐˜‚๐—ฏ๐˜€๐—ฐ๐—ฟ๐—ถ๐—ฝ๐˜๐—ถ๐—ผ๐—ป๐˜€In a traditional ...
09/03/2026

๐—ช๐—˜๐—•๐—œ๐—ก๐—”๐—ฅ | ๐—ง๐˜‚๐—ฒ๐˜€๐—ฑ๐—ฎ๐˜† ๐Ÿญ๐Ÿฌ ๐— ๐—ฎ๐—ฟ๐—ฐ๐—ต ๐—ฎ๐˜ ๐Ÿญ๐Ÿฒ:๐Ÿฌ๐Ÿฌ ๐—–๐—˜๐—ง
๐—ฃ๐—ฎ๐—ฐ๐—ธ๐—ฎ๐—ด๐—ถ๐—ป๐—ด ๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ๐˜€ ๐—ถ๐—ป๐˜๐—ผ ๐—ฃ๐—ฟ๐—ผ๐—ณ๐—ถ๐˜๐—ฎ๐—ฏ๐—น๐—ฒ ๐— ๐—ฎ๐—ป๐—ฎ๐—ด๐—ฒ๐—ฑ ๐—ฆ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฐ๐—ฒ ๐—ฆ๐˜‚๐—ฏ๐˜€๐—ฐ๐—ฟ๐—ถ๐—ฝ๐˜๐—ถ๐—ผ๐—ป๐˜€

In a traditional time-and-materials (T&M) business, greater efficiency can actually create a commercial problem: fewer billable hours, even though youโ€™re delivering more value to customers.

So how do Business Central partners and consulting firms reduce delivery effort and ongoing service costs through standardization, automation, and software - while also moving from T&M to predictable, recurring revenue? In this webinar with Anett Bang Knudsen and Morten Klank weโ€™ll walk through a practical, real-world path from selling hours to selling outcomes.

๐Ÿ‘‰ Please register here: https://www.directionsforpartners.com/webinars

WEBINAR | Thursday 15 January at 16:00 CETVibe Coding: What I Learned Letting AI Write My Code (And Why You Should Care)...
14/01/2026

WEBINAR | Thursday 15 January at 16:00 CET
Vibe Coding: What I Learned Letting AI Write My Code (And Why You Should Care)

Back by popular demand from Directions EMEA 2025 - Vjeko shares his hands-on experiment with AI-driven development. Discover the thrills, pitfalls, and hard truths of managing an AI that codes for you.

๐Ÿ‘‰Please register here: https://www.directionsforpartners.com/webinars

๐Ÿš€ Join us in Birmingham for Days of Knowledge UK 2026!Deepen your expertise in Business Central and connected solutions,...
08/01/2026

๐Ÿš€ Join us in Birmingham for Days of Knowledge UK 2026!
Deepen your expertise in Business Central and connected solutions, sharpen your cloud and AI skills, and accelerate your digital transformation.

๐Ÿ“ 26โ€“27 March 2026, Birminham, UK
๐ŸŽŸ๏ธ Early Bird: ยฃ479 โ€“ available until 25 February
๐Ÿ‘‰ Secure your spot now: https://www.directionsforpartners.com/dokuk2026

WEBINAR | Tuesday 6 January at 16:00 CETFrom AI Excitement to Revenue: Build a GTM strategy that Drives Revenue Back by ...
06/01/2026

WEBINAR | Tuesday 6 January at 16:00 CET
From AI Excitement to Revenue: Build a GTM strategy that Drives Revenue

Back by popular demand from Directions EMEA 2025!
Join host Freddy Dalgas Kristiansen and guest speakers Joe DeHaai & Mark Stuyt as they show how to move beyond AI hype and build a go-to-market strategy that actually drives adoption and revenue.

Most Microsoft partners know they should be doing something with AI, but many are stuck in a cycle of indecision, vague messaging, and low adoption. This session is for those who want to break that cycle and turn the hype around Copilot into a real growth opportunity.

Drawing from hands-on coaching and workshops delivered to dozens of partners across EMEA, weโ€™ll share whatโ€™s actually working when it comes to building and positioning an AI practice. Youโ€™ll learn how to navigate emotional buyer resistance, frame AI in a way that resonates with business decision-makers, and shift your teamโ€™s mindset from tech-led to value-led selling.

Weโ€™ll walk through Neural Impactโ€™s neuroscience-based approach to differentiation, buyer psychology, and emotional engagement, plus show how to build packaged Copilot services that are clear, scalable, and aligned with what customers are ready to buy.

If your AI strategy still lives in a slide deck, this session will give you the clarity and confidence to move forward.

Please register here: https://www.directionsforpartners.com/webinars

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