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123compare.me

Name: 123compare.me
Address: Travessera de Gràcia, 15, Barcelona, 08012, ES
Telephone: +34933182307

Casa
España
Barcelona
123compare.me

123COMPARE.ME is a travel tech SaaS company focused on increasing hotel direct sales and revenue. We enhance hotel position in the guest journey.

We develope marketing technology tools that influence travelers booking decisions.

12/05/2026

When working on hotel rate parity, one question often emerges:
does it actually generate measurable revenue?🤔

Most hotel teams monitor price disparities, but the impact is not always immediately visible. It rarely appears as a single loss, but builds gradually across the booking journey — when OTAs show lower prices, conversion drops and part of the demand shifts away from the direct channel.

Individually, these situations may seem minor. At scale, they represent a consistent loss of direct revenue.

Understanding the ROI of a rate parity strategy means going beyond detection and focusing on its commercial impact: how often parity breaks occur, how they affect conversion, and how many bookings can be recovered once parity is restored.
Because rate parity is not just about monitoring prices. It is about protecting the moment when a guest decides where to book.

With Price Match by 123compare.me, hotels can respond instantly and keep the booking on their website 📈

Get a personalised ROI walkthrough 👉 https://123compare.me/en/price-match-hotel-revenue-solution/

28/04/2026

Understanding your distribution landscape is key to any effective rate parity strategy.
Most hotels monitor price disparities, but far fewer understand how they are generated ⚙️

Disparities are rarely isolated. They result from a fragmented ecosystem where inventory is redistributed, repackaged and resold across multiple intermediaries — often beyond the hotel’s direct control 🔒

OTAs, wholesalers, affiliates and metasearch platforms each introduce their own pricing logic, increasing the distance between your rate and the final price shown to the customer.

Mapping this landscape allows hotels to:

👉 identify which intermediaries impact pricing
👉 understand where control is lost
👉 detect recurring patterns
👉 prioritize actions based on real exposure

Because this is not just about monitoring prices, but about understanding where your pricing strategy loses control.

With Magic Parity Tool by 123Compare.me, you can identify your pricing vulnerabilities and act with precision 😎

https://123compare.me/en/parity-analysis-tool/

21/04/2026

Hotel websites receive traffic with very different levels of intent. Some users are exploring options, while others are already close to booking but still evaluating the value.

What often makes the difference is how clearly that value is communicated at the right moment.

With Campaigns by 123Compare.me, on-site messaging adapts to the real context of each user. Instead of a static experience, communication is aligned with signals such as check-in and check-out dates, length of stay, booking window or behavioral context.

This makes it possible to deliver more relevant messages during key moments of the booking process — whether to reinforce value, highlight a promotion or introduce urgency when it is most effective.
The solution integrates easily into the existing setup and allows campaigns to be configured in just a few minutes.

Because personalization is not about increasing the number of messages, but about making communication more precise.

Start personalizing your website today and get three months free (valid until April 30) 👉 https://123compare.me/en/campaigns-solutions/

16/01/2026

This week we’re in London 🇬🇧✨

Pau Ferret, Laia Gatnau Balaguer and Marlene Kohl are attending HSMAI Region Europe Commercial Strategy Week 2026, one of the key events shaping the future of hotel commercial strategy 🚀

The sessions highlight how the industry is evolving — from revenue and marketing to sales and fully integrated commercial teams — all working toward one goal: driving profitability across the entire guest journey 🔥

Being part of gatherings like this helps us stay close to market trends, exchange ideas with industry peers, and understand how commercial strategy is adapting in a fast‑changing hospitality landscape 💡

A big thank you to HSMAI Region Europe for bringing the community together once again and creating a space for meaningful conversations, learning, and collaboration 🤗

24/12/2025

From the 123Compare.me team, we wish you a very happy Christmas 🎄

May this season be a time to share, recharge, and look ahead to the new year with clarity and optimism 😊

Thank you for being part of the conversation, for your interest, and for the trust you’ve placed in us throughout the year 🤗

We look forward to staying connected in 2026, with new insights, fresh perspectives, and the same commitment to delivering value 🎁🎅

18/12/2025

🚨 November WPM is here — and the numbers speak loud.

OTAs may look calmer…
But mid-tier players are becoming the real threat to your direct channel ⚡️

Undercutting isn’t random.
It’s strategic, growing, and hits right before guests book.

If you’re not watching the full landscape,
you’re leaving revenue unprotected.

💡 Who’s undercutting you?
💡 How does your direct price really compare?
💡 What’s the real impact on conversions?

👉 We break it all down in the November Snapshot
🔗 Learn more — https://123compare.me/en/monthly-insight-november-2025/

11/12/2025

Last week we had the chance to join the GlobalReformbnb General Assembly in Paris — a key gathering for hotel associations from across the world to reflect on the future of our industry 🛎

It was a great opportunity for Pau Ferret, our CRO, to contribute to the conversation, sharing insights from the Parity Paradigm and highlighting why price integrity has become a strategic priority for hoteliers everywhere 🌎

We would also like to acknowledge Didac Garcia Carrete, President of Global Reformbnb, for his leadership and continued commitment to strengthening the voice of the hospitality sector.

A special mention to the experts who participated in the Speakers’ Corner – Industry Best Practices:

➡️ Troy Flanagan, American Hotel & Lodging Association
➡️ Franck Trouet, Global Reformbnb & CEO of GHR
➡️ Niki Franzitta, Hotel Association of New York City
➡️ Moderated by Roberto Amengual, Secretary of Global Reformbnb.

Congratulations as well on the announcement of Barcelona as the new headquarters of Global Reformbnb, which will host the next General Assembly in December 2026.

A productive and inspiring gathering — and a reminder of how much the industry can achieve when it works collectively 🤗

27/11/2025

🍂 October 2025 Snapshot is live 🍂

The World Parity Monitor has introduced a fresh monthly format designed to give hoteliers a quick, dynamic view of price integrity trends between direct channels and OTAs.

📊 In the October edition you’ll find:

👉 Key indicators: BML Average & Best Offer;

👉 A dedicated focus topic on parity challenges;

👉 The Top 10 OTAs breaking parity.

This is the first of our new monthly insights — and October sets the stage 🔔

⚡️Explore the full October 2025 snapshot now — https://123compareme.net/en/new-way-visualize-price-integrity-trends-hospitality-world-parity-monitor-october-2025/

19/11/2025

🚀 The future of hotel distribution isn’t being written by regulations — it’s being powered by technology.

In his latest piece for Hotel Speak, our Co-Founder & CRO Pau Ferret explores how automation, data traceability, and real-time monitoring are reshaping competitiveness across Europe 🇪🇺

📊 Drawing on insights from the World Parity Monitor, he highlights how hoteliers — by tracking, auditing, and acting on disparities — are themselves driving meaningful improvements in rate parity.

💡 It’s not regulation that’s levelling the playing field. It’s tech + action.

🔥 Discover Pau Ferret’s full perspective here — https://www.hotelspeak.com/2025/11/technology-not-the-dma-is-driving-change-in-hotel-distribution/

🤗 Thank you to Hotel Speak for featuring this analysis and helping drive the conversation on the new era of transparency in hotel distribution.

17/11/2025

✨ Our CRO & Co‑founder, Pau Ferret, joined the 25th Innovation & Science Week at Universidad Europea in Madrid, organized by the Community of Madrid through Fundación para el Conocimiento Madrid.

💡 In his session, Pau highlighted how pricing is more than just a number — it reflects brand strategy, consumer perception, and the value a company creates.

📊 He also shared how data tools like the World Parity Monitor are helping businesses make pricing smarter, more consistent, and transparent across markets.

🙏 A big thank you to Universidad Europea de Madrid and its students for the warm welcome and inspiring conversation on pricing, data, and innovation.

Dirección

Travessera De Gràcia, 15
Barcelona
08012

Horario de Apertura

Lunes	09:00 - 17:00
Martes	09:00 - 18:00
Miércoles	09:00 - 18:00
Jueves	09:00 - 18:00
Viernes	09:00 - 12:00

Teléfono

+34933182307

Página web

https://bit.ly/3gya1Rg

Notificaciones

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