02/09/2026
One of my favourite parts of the Summer Brand Edit was seeing how differently each woman used the same ten brand principles.
Nobody came out with the same colours, the same content or the same set of ideas because the point was never to squeeze everybody into a template.
It was about helping each woman look at her own business, understand what mattered and make decisions she could actually use afterwards.
And these two brilliant women deserve a proper shout-out.
Alison is the woman you need if you’re ready to create more room in your life, whether that’s room to live, work, rest or simply breathe without feeling like you’re constantly running on empty. SheVive
She has an amazing new offer coming soon, so if you know you need to start making space to look after yourself, keep your eyes firmly on what she’s doing.
Then there’s Ally, who has the patience of an absolute saint.
If you’re based in the North West and want to get out of the house, learn something new or spend some lovely time with a friend, you need to know her.
She creates a space where you can knit WITH YOUR ARMS, using beautiful quality wool, and leave with a gorgeous keepsake that you’ve made yourself.
And yes, I said knit with your arms. No needles involved 😂
This is what I love about brand work.
Both women used the same ten principles, but what came out of the process belonged completely to them and their businesses.
The ideas are often already there. Sometimes they just need pulling out, connecting and bringing to life.
Please go and give both of these brilliant women a follow and keep an eye on what they’re creating next.