19/03/2021
Job brief
We are looking for an SEO/SEM expert to manage and implement all search engine optimization and marketing activities.
You will be responsible for managing all SEO activities such as content strategy, link building, content creation and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI. You will be active in Backlink building on daily bases and developing new strategic approaches.
Responsibilities
Optimize copy and landing pages for search engine marketing.
Perform ongoing keyword discovery, expansion and optimization.
Research and implement search engine optimization recommendations.
Research and analyze competitor advertising links.
Develop and implement link building strategies.
Create (write) necessary content for link building.
Work with the team to ensure SEO best practices are properly implemented.
Track, report, and analyze website analytics and PPC initiatives and campaigns.
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Requirements
Proven SEO experience
Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools. (e.g, Google Analytics etc).
Knowledge of E-Commerce
Working knowledge of HTML, CSS, and JavaScript development and constraints.
Up-to-date with the latest trends and best practices in SEO and SEM.
Experience:
SEO: 1 years (Preferred)
Language:
Malayan (Preferred)
English (Required)