30/07/2025
Job Title: Digital Marketing and Content Creation Specialist
Role Summary
VeriCortex, a technology company delivering innovative safety solutions, is seeking a talented Digital Marketing and Content Creation Specialist to elevate the online presence of our flagship mobile app. This role will create engaging digital content, manage social media channels, maintain our website, and drive user subscriptions to support our mid-August 2025 test review and September 2025 full launch.
Key Responsibilities
- Content Creation:
Produce high-quality digital content, including videos, graphics, and written materials, to highlight the app’s value and engage its target audience.
Develop creative assets that align with VeriCortex’s brand and mission.
- Social Media Management:
Manage and grow VeriCortex’s presence on platforms like Twitter/X, Instagram, LinkedIn, and others.
Create and schedule compelling posts to drive awareness and user interaction.
- Website Management:
Update and maintain the VeriCortex website (www.vericortex.com) to ensure a seamless user experience and effective subscription process.
Optimize the website for search visibility and user engagement.
- Marketing and Subscription Growth:
Design and execute digital marketing campaigns (e.g., social media ads, email marketing) to promote the app and grow subscriptions.
Collaborate with the team to align campaigns with product goals and launch timelines.
- Analytics and Reporting:
Track performance metrics for content, campaigns, and website traffic using analytics tools.
Provide insights to optimize marketing strategies and achieve goals.
Qualifications and Skills
Experience:
- 2–5 years in digital marketing, content creation, or website management, with a focus on creating engaging content for diverse audiences.
- Proven experience producing high-quality videos, animations, and graphics (e.g., product demos, social media ads, or animated explainers).
- Hands-on experience developing and managing websites as well as basic knowledge of HTML/CSS.
- Demonstrated success in executing digital marketing campaigns (e.g., social media ads, email marketing, or influencer outreach) to drive user engagement or subscriptions.
Technical Skills :
- Advanced proficiency in design and video editing software (e.g., Adobe Premiere Pro, After Effects, Photoshop, Canva, CorelDraw).
- Expertise in social media management tools (e.g., Hootsuite, Buffer) and creating platform-specific content (e.g., TikTok videos, LinkedIn posts).
- Strong knowledge of SEO, digital advertising (e.g., Google Ads, Meta Ads), and analytics platforms (e.g., Google Analytics).
Familiarity with payment integration platforms (e.g., Paystack) is a plus.
Soft Skills :
- Creative storytelling to craft compelling, audience-focused content.
- Strong organizational skills and adaptability to manage multiple projects in a fast-paced startup environment with tight deadlines.
- Analytical mindset to interpret campaign data and optimize strategies for maximum impact.
Nice-to-Have
- Experience with subscription-based apps, SaaS products, or safety-focused solutions.
- Familiarity with local digital marketing trends (especially Nigeria or African markets) or cultural nuances for targeted campaigns.
- Industry certifications (e.g., Google Analytics, HubSpot Content Marketing, Adobe Certified Professional).
- Portfolio: Applicants must submit a portfolio showcasing digital content (e.g., videos, animations, graphics), social media campaigns, or website work, demonstrating creativity and technical expertise.
*Why Join VeriCortex?*
Join a dynamic team launching a transformative mobile app that empowers users with innovative safety solutions. This role offers the chance to shape our digital presence and make a meaningful impact ahead of our August and September 2025 milestones. We welcome candidates from diverse backgrounds, including self-taught professionals and those with non-traditional education paths.
Data Protection and Privacy
Per the Nigeria Data Protection (NDP) Act 2023, VeriCortex is committed to protecting your personal data. Applicants have the following data subject rights including: access, rectification, erasure, restriction and objection, as well as data portability. To exercise these rights, contact our Data Protection Officer at [[email protected]].
Data Erasure Policy:
Unsuccessful Candidates: Personal data (e.g., resumes, portfolios, assessment submissions) will be securely erased within 90 days of the hiring decision, unless you consent to retention for future opportunities.
Successful Candidates: Personal data will be retained for employment purposes, with ongoing rights to access, rectify, or request erasure throughout employment. Upon termination, data will be erased per NDP Act 2023 guidelines, unless required for legal compliance.
All applications are confidential, and selected candidates will sign a non-disclosure agreement (NDA) before further steps.
How to Apply
Submit your resume, portfolio (required), and a brief cover letter (200 words or less) to https://forms.gle/L3pMJbY7E53rrfjw9 by 1st August 2025. Show us how your skills can help VeriCortex build a safer future!
VeriCortex operates an hybrid office.
