08/05/2026
Lately I’ve been thinking about where my love for graphic design and creative projects started.
When I was 12, I discovered Thunderdome. Not just the music, but also the raw CD artworks, flyers and merchandise around hardcore culture. A few years later, Eminem and the Marshall Mathers LP had the same effect on me. I spent hours drawing my Nike Air Max shoes, Eminem’s tattoo designs, drawing on my clothing, collecting event flyers and building fan websites. At the time it was just something I loved doing, but looking back now, those moments shaped me creatively.
Now, almost 40 and nearly 20 years into working as a freelance all-round designer, I mostly create branding & merchandise for companies while also working on very different creative projects. And honestly, at the core it still feels connected to that same kid who was obsessed with music culture and visuals.
I’ve worked with interns, I keep up with new technologies, I make personal artwork alongside client projects and I love collaborating with creative people around the world. But I never really chased “growth” in the traditional business sense or the idea of building a big studio. I just genuinely love making awesome things. On my own or together with others.
Funny how certain music, artwork and cultures can quietly shape the direction of your entire life.
