Jacek Utko Design

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Jacek Utko Design Saving Newspapers with design and digital transformation / Design consultant
www.utko.com

TED speaker / Web designer / Conversion Designer / 5 x World's Best Designed Newspapers / 5 x European Newspapers of The Year

Inside pages of WO magazine. Font: Maclin Display, Text, Sans
16/05/2022

Inside pages of WO magazine. Font: Maclin Display, Text, Sans

New cover of the WO magazine. Illustration by P. Jońca
15/05/2022

New cover of the WO magazine. Illustration by P. Jońca

Recently I design more magazines than newspapers
29/10/2021

Recently I design more magazines than newspapers

Title of EUROPEAN NEWSPAPER OF THE YEAR goes to HET PAROOL!It's 4th award like this. It becomes almost a rule that the p...
13/12/2020

Title of EUROPEAN NEWSPAPER OF THE YEAR goes to HET PAROOL!

It's 4th award like this. It becomes almost a rule that the paper gets awards after my redesign.

Het Parool, the newspaper from Holland I redesigned a few years ago receives this award for the second time! This paper was also named WORLD'S BEST DESIGNED NEWSPAPER TWICE!

The series of pages you see here are the 'covid' covers, that break the standard front page layout saying HOLD ON to the readers during a hard time. The very brave and unusual decision for any newspaper.

This project was exceptional. Very fast, we didn't have plenty of time to discuss, so the solution must have been RIGHT from the start. Maybe that's why the simplicity of this design makes it work so well after a few years, without many changes.

Design is based on font QUARTO, which is exceptionally beautiful. Font by Hoefler&Co. was based on type by Flemish punchcutter 400 years ago. I tried hundreds of fonts but not many come even close to the impact of the Quarto. I spoke once to a newspaper Art Director John Koning – he told me that it is so easy to make any branding with this font. Any new logo for an event, sub-brand etc. You just take Quatro and it's ready.

The same story was with a website. All fonts from a newspaper were used, even body text font. So it exactly matches newspaper look and feel (parool.nl)

Pismo. Always illustration on the cover
15/10/2020

Pismo.
Always illustration on the cover

(9) More layouts from PISMO, a quality journalism mag in Poland.
14/10/2020

(9) More layouts from PISMO, a quality journalism mag in Poland.

(9) More layouts from PISMO, a quality journalism mag in Poland I designed.
14/10/2020

(9) More layouts from PISMO, a quality journalism mag in Poland I designed.

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TED speaker, Long Beach 2009 - ‘Can good design save newspapers’ / Newspaper and web designer / 5 x World's Best Designed Newspapers / 2 x European Newspapers of The Year / 50 awards in interenational design competitions / Business consultant / Working on media projects in 27 countries / Giving lectures in 36 countries / / / Will be happy to work with you -- please email me www.utko.com