28/05/2026
Glacea Water💧 is a mineral water infused with plant extracts from northern flora, shaped by cold climates and pristine landscapes.
Project Scope: Bottle and Label design, secondary packaging, social media assets, campaign visual
Target Audience: Wellness focused individuals, and eco minded customers who value purity, sustainability and a refined connection to nature.
My creative direction focused on purity and clarity, inspired by the calm nature of pristine water and mineral balance. Muted greens with touches of turquoise and soft teal reflect northern landscapes while reinforcing a fresh, wellness-driven feel.
A custom G mark inspired by droplets and mountain peaks, along with minimal icons and the letter A designed with a negative-space leaf, visually connects the brand to its botanical infusion and cold-climate roots.