Brawn Media

Brawn Media www.BrawnMediaNY.com Brawn Media is an award winning, full-service advertising agency in Albany, NY.

We serve some of the top companies in our region, helping them create and execute custom marketing strategies that deliver measurable results.

Google is officially sunsetting Dynamic Search Ads, and it’s not just a routine update, it’s a real shift in how search ...
06/01/2026

Google is officially sunsetting Dynamic Search Ads, and it’s not just a routine update, it’s a real shift in how search campaigns will operate moving forward.

If you’ve relied on DSA for discovery or incremental reach, this transition matters. The new system brings more automation, broader matching, and AI-generated ad elements, but also raises important questions around performance, control, and oversight.

We’re already managing this transition for clients to ensure campaigns stay stable, efficient, and ahead of the change.

Full-funnel campaigns are genuinely powerful. But they're not here to replace your channel playbook.Here's how we think ...
05/29/2026

Full-funnel campaigns are genuinely powerful. But they're not here to replace your channel playbook.

Here's how we think about it: channel-specific search campaigns are the foundation. High-intent, tightly controlled, and accountable. Full-funnel formats like Performance Max and Demand Gen are the amplifier, building familiarity, warming up audiences, and feeding better traffic downstream.

The advertisers winning right now aren't abandoning automation. And they're not ignoring it either. They're using both, on purpose.

We broke down exactly how to find that balance in our latest blog.

05/25/2026

This Memorial Day, we pause to honor and remember the brave men and women who made the ultimate sacrifice for our country. We remember those who gave everything and extend our deepest gratitude to the families who carry their legacy forward.

We get asked a lot: what exactly does Brawn Media do?Short answer: everything your brand needs, under one roof.Tradition...
05/22/2026

We get asked a lot: what exactly does Brawn Media do?

Short answer: everything your brand needs, under one roof.

Traditional advertising. Digital marketing. SEO, AEO, and GEO. PPC. Social media. Content. Branding. Graphic design. Video Production. Web development.

One team. One strategy. No finger-pointing between agencies.

Whether you are running TV spots or chasing AI search rankings, we have the people and the playbooks to make it work.

Curious what that looks like for your business? Let's find out.

We’re so grateful for everything Kat brought to the team during her internship with us! She jumped right into agency lif...
05/19/2026

We’re so grateful for everything Kat brought to the team during her internship with us! She jumped right into agency life, contributed great ideas, and was always ready to take on something new. This graphic was one of her final projects with us, highlighting just a few of the things she worked on throughout her internship.

Thank you for all of your hard work, Kat! We loved having you as part of the team and can’t wait to see what’s next for you. 👏

Do you know your AEO from your GEO?Search has changed, and the terminology has changed with it. Here is your cheat sheet...
05/15/2026

Do you know your AEO from your GEO?

Search has changed, and the terminology has changed with it. Here is your cheat sheet:

AEO (Answer Engine Optimization): optimizing for AI tools that answer questions directly, like ChatGPT or Perplexity

GEO (Generative Engine Optimization): shaping how your brand appears in AI-generated content

AIO (AI Overview): Google's AI-generated summary that now sits above organic results

AI SEO: the evolving discipline of optimizing for AI-driven search experiences

These are not buzzwords. They are where your customers are already searching. Is your strategy keeping up?

We’re proud to have been part of this year’s Cares for Kids Radiothon in support of The Bernard & Millie Duker Children’...
05/11/2026

We’re proud to have been part of this year’s Cares for Kids Radiothon in support of The Bernard & Millie Duker Children’s Hospital at Albany Med ❤️

Thanks to the incredible generosity of our community, more than $327,300 was raised to help make a difference for thousands of children and families across the region. We’re grateful to support such an impactful cause and be part of a community that continues to show up for local kids in a big way.

05/08/2026

We’re proud to unveil the newly designed website for The Baker Agency ✨

As a woman-owned, full-service communications agency, The Baker Agency helps brands craft powerful stories and drive measurable results through strategic PR, marketing, and video solutions. Their passionate team brings creativity and intention to every client partnership, tailoring work to unique goals and audiences that matter most.

This new site was built to reflect that same energy: elevated storytelling, clear positioning, and a seamless user experience that showcases the impact of their work. Proud to support another women-owned business in the Capital Region!

05/01/2026

Google recently launched one of the most significant changes to local search in years. Read how Ask Maps is changing the game for local SEO, and exactly how to position your business to show up in its AI-generated recommendations.

Your paid campaigns might be performing better than you think, and you would never know it.Third-party cookies are fadin...
04/28/2026

Your paid campaigns might be performing better than you think, and you would never know it.

Third-party cookies are fading out. Privacy laws are tightening. More users are opting out of tracking. The pixel you have been relying on for attribution is increasingly working with gaps.

The result: your reporting is incomplete, and decisions are being made on a partial picture.

What smart brands are doing about it:
-- Building first-party data strategies
-- Exploring server-side tracking alternatives
-- Leaning into SEO signals that do not depend on cookies at all

Paid and organic used to live in separate lanes. In 2026, the best brands are merging them.

Want to see where your current setup has gaps? Let's audit it.

Address

441 New Karner Road Suite 2
Albany, NY
12205

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

Telephone

+15184720060

Website

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