Mattison Digital

09/21/2026

It was so much fun bringing the new Martelle Dance Academy website to life! I loved helping Kate, the incredible owner of the studio, create a website that better reflects everything they have going on, from their classes and programs to their teams, opportunities and community involvement. They truly are much more than just a dance studio!

Thank you, Martelle Dance Academy, for trusting me and giving me the opportunity to work on your website. I couldn't be happier with how it came together!

Go check it out ➡️ www.martelledanceacademy.com

08/31/2026

I've been thinking a lot lately about how often small business owners keep trying to make an old website work.

And honestly, I get it.

When you first built your website, it probably did exactly what you needed it to do. But then your business grew.

You added new products or services. Your pricing changed. Even your target audience changed. Maybe your branding changed. Maybe you stopped offering some things and started offering others.

And suddenly, the website that was perfectly fine a few years ago doesn't really feel like your business anymore.

That doesn't necessarily mean you need to start over. Sometimes your website just needs a refresh. Sometimes it needs a better structure or updated content. And sometimes, yes, starting over really is the best option.

The important thing is that your website should support the business you're running today, not the business you had three years ago.

I just put together a video about 5 signs that your small business may have outgrown its website.

If you've ever looked at your website and thought, "Ugh... I really need to do something about this," this one's for you. 😊

🎥 Watch the full video on YouTube: https://youtu.be/gxff7-tJkMk?si=PRLIrYE-Rluzyk6x

08/27/2026

When's the last time you updated your website? For some small business owners you might say yesterday, where others may say "yesteryear".

If you fall into the "yesteryear group", you're not alone! You're to-do list is long enough already. But, chances are your business has probably changed since you first built your website, and you're website hasn't kept up.

Maybe you've added products or services, your target audience has changed, you changed your pricing or packages, refined your brand, or your goals have changed.

But your website? It may still be stuck in the version of your business from two, three, or five years ago.

That's when it's worth asking: Has my business outgrown my website?

I wrote a new post breaking down 5 signs that it might have, and what you can do about it.

👉 Read “5 Signs Your Small Business May Have Outgrown Your Website” on the blog. https://www.mattisondigital.com/blog/outgrown-your-website

And if you're wondering whether you need a complete redesign or just a strategic refresh, the post will help you start figuring that out.

07/21/2026

Every website I build has a story, and this one was especially fun to bring to life. 🍎

When Liz at Halcyon Days C***r Co. reached out, they weren’t just looking for a new website, they wanted a site that truly captured what makes visiting their orchard so special.

From the peaceful labyrinth and rolling orchard views to handcrafted hard c***r, seasonal events, and gathering with friends, every page was designed to help visitors experience a little bit of Halcyon Days before they even arrive.

Behind the scenes, we also spent time building a solid SEO foundation, organizing the site’s content, and creating a structure that’s easy for visitors to navigate and simple for the team to manage moving forward.

Projects like this remind me why I love what I do. Great websites aren’t just about looking beautiful, they tell a story, support a business’s goals, and create a better experience for the people visiting them.

A huge thank you to the Halcyon Days team for trusting me with your vision. It was a pleasure working with you, and I’m excited to see all the new memories your website helps create.

If you’re ever near Natural Bridge, Virginia, I highly recommend stopping by for a visit. It’s a truly special place. 🍎

07/21/2026

Every website I build has a story, and this one was especially fun to bring to life. 🍎 www.halcyondaysc***r.com

When Liz at Halcyon Days C***r Co reached out, they weren't just looking for a new website, they wanted a site that truly captured what makes visiting their orchard so special.

From the peaceful labyrinth and rolling orchard views to handcrafted hard c***r, seasonal events, and gathering with friends, every page was designed to help visitors experience a little bit of Halcyon Days before they even arrive.

Behind the scenes, we also spent time building a solid SEO foundation, organizing the site's content, and creating a structure that's easy for visitors to navigate and simple for the team to manage moving forward.

Projects like this remind me why I love what I do. Great websites aren't just about looking beautiful, they tell a story, support a business's goals, and create a better experience for the people visiting them.

A huge thank you to the Halcyon Days team for trusting me with your vision. It was a pleasure working with you, and I'm excited to see all the new memories your website helps create.

If you're ever near Natural Bridge, Virginia, I highly recommend stopping by for a visit. It's a truly special place. 🍏✨

***ry

Experience Halcyon Days C***r Company in Natural Bridge, VA. Enjoy handcrafted hard c***r, orchard views, live music, and seasonal events.

06/16/2026

NEW Squarespace Template Release: Harvest & Barrel
_________________________

Designed for wineries, c***ries, orchards, vineyards, farm markets, and agritourism brands, Harvest & Barrel was created to help hospitality-focused businesses tell their story, showcase their offerings, and create a welcoming online experience.

This Squarespace template includes thoughtfully designed pages for:

🌱 Offerings
🌱 Events
🌱 Private Gatherings
🌱 Visitor Information
🌱 Brand Storytelling
🌱 And more

Whether you're welcoming guests for tastings, seasonal events, farm experiences, or private celebrations, Harvest & Barrel gives you a beautiful foundation that's easy to customize and simple to maintain.

Swipe through to explore each page of the template, or view the full demo > harvestandbarrel.squarespace.com.

Which page is your favorite?

***ry

06/02/2026

Your farm, winery, or orchard deserves a website as beautiful as what you grow. I’ve been working on something and I think you’re going to love it…

A brand new Squarespace website template built specifically for farms, wineries, c***r houses, orchards, farm-to-table services, and more. It’s dropping soon in the Mattison Digital template shop! Be sure to follow along so you don’t miss it.

01/14/2026

Feeling overwhelmed by all the fancy websites you scroll past?

Simplicity wins. Clear messaging, easy navigation, and focused design make your small business website more effective, without the clutter and without the bloat.

Read more >

Learn how simple website design improves user experience, builds trust, and boosts performance for small business websites.

01/12/2026

What's the top marketing initiative you're most excited to roll out in 2026?

01/06/2026

As we embark upon a new year, I’m excited to see what’s in store for small businesses navigating the wavy waters of AI, SEO, marketing sentiments, consumer attention, consumer behaviors, and consumer expectations. It’s never a straight and narrow path, it’s always winding, up and down, forwards and backwards…which is why marketing can be so fun.

Nonetheless, I want to make sure that my efforts are steering in the right direction and aligning with where the small business needs are. So, I’m posting this short social survey, just one question, to gauge where you all are at. If you’d like to share, I’d love to hear your feedback.

Let’s pretend you’re going to redo your website this year. How are you, as a small business owner, feeling about that kind of a project? Are you feeling like:

I love a good DIY project, so I’ll probably start with a template and build it myself.
I just don’t have the time or web experience to do it myself, I’d rather someone do it for me.
My website really just needs a refresh…if that’s a thing.

Let me know if the comments below and thanks in advance for supporting my small business market survey 😊