Jolt Co

01/31/2025

What NOT to do in email marketing. Compliments of Design Within Reach - send 19 emails in 15 days.

01/27/2025

The Red Apple Inn & Country Club will always be special to me! I'm so glad we could help our friends recover their page!

A HUGE, “Thank You!” to John McCarley for recovering our original page and merging the new one this week. Literally, we could not have done it without him!

John and his family have long connection with the Red Apple Inn so when John saw that our FP account was hacked he emailed us with a generous offer. “The digital marketing agency I own, Jolt Co, does this all the time—we're doing one for a client now. So, if no one is helping you, I'd like to do it for you.” A true blessing from a true friend of the Red Apple Inn!

01/24/2025

𝗕𝗲𝘁𝘁𝗲𝗿 𝟭 𝗼𝗿 𝟮? 👀 Like Walmart, I’m a native Arkansan. And as a marketer, I’ve experienced a 𝙙𝙞𝙨𝙖𝙨𝙩𝙧𝙤𝙪𝙨 logo rebrand firsthand. (Name redacted to protect the innocent.)

Before you rebrand, ask yourself:
⚡ 𝗪𝗵𝗮𝘁’𝘀 𝗯𝗿𝗼𝗸𝗲𝗻?
⚡ 𝗪𝗵𝗼’𝘀 𝘆𝗼𝘂𝗿 𝗮𝘂𝗱𝗶𝗲𝗻𝗰𝗲?
⚡ 𝗪𝗵𝗮𝘁 𝗻𝗲𝗲𝗱𝘀 𝘂𝗽𝗱𝗮𝘁𝗶𝗻𝗴?
⚡ 𝗪𝗵𝗮𝘁’𝘀 𝘁𝗵𝗲 𝗿𝗲𝗮𝗹 𝗰𝗼𝘀𝘁?
⚡ 𝗗𝗼𝗲𝘀 𝗶𝘁 𝙚𝙫𝙚𝙣 𝗺𝗮𝘁𝘁𝗲𝗿?

Branding is more than a new look—it’s strategy - 𝗗𝗠 𝘂𝘀 𝗯𝗲𝗳𝗼𝗿𝗲 𝗶𝘁'𝘀 𝘁𝗼𝗼 𝗹𝗮𝘁𝗲.

The retailer says the new branding "exudes the energy of Walmart." Social media users think it looks the same.

04/25/2023

Oh hey! It's been a while, but new things are on the way!

11/04/2014

Are you an email marketer? How do you think Inbox will change the game?

Google is a company that thrives on innovation, and it has brought that energy and spirit to the email channel over the last few years, helping shake up the industry that just w...

10/29/2014

Silence is the new voice.

Taco Bell made a bold move today to grab the attention of hungry millennials. It darkened its social media pages (even appearing to wipe out its 1.4 million Twitter followers and erase all previous Facebook posts) to spotlight a single message: Customers can now order tacos, burritos and chalupas fr…

07/14/2014

IKEA USA transforms Instagram in a totally new way!

Who says Instagram is just for photos? Ikea has expanded the app's horizons with what may be the first Instagram website.

07/12/2014

Working with our most recent client

07/01/2014

Do you pay attention to verified Twitter accounts? Do you care if a "nobody" is verified or not?

That little blue "verified" checkmark on Twitter means something. It's for stars, people the common folk aspire to emulate. People whose valuable Personal Brands™ are at stake. People like William Shatner. And definitely not those pissant "nobodies" in the media.

06/25/2014

Move over Tumblr and group texts, there is a new GIF King in town. Twitter is opening up new doors.

Giphy offers users two new ways to tweet millions of GIFs. Learn how.