07/08/2026
Had a spammer using my clients' contact forms to pitch website redesigns. Same message, two different clients, same sender.
I sent her a thank you email. She gave me the idea to build a proper spam filter into my mail system, something I'd been meaning to get to for a while.
Then I did what I always do. I checked her site.
No meta description. No schema markup at all. Twenty five images on the homepage, zero with alt text, which isn't just a missed SEO opportunity, it's an accessibility failure. A visitor using a screen reader gets nothing.
She's selling website improvements to other businesses. Her own homepage doesn't have the basics.
I see this constantly. It's not that these people are bad at everything. They're good at selling. But they're selling a service they've never applied to themselves.
Check the site before you trust the pitch. It usually tells you everything the sales message won't.