11/05/2018
How To
How hashtags can help you reach the out-crowd and engage the in-crowd
The facts are in: if you are not using hashtags, you are missing out! With a tweet with hashtags being 33% more likely to get retweeted, these handy hashtags can make the difference between and when it comes to . Hashtags are more than just a fad, they are a means of organizing information and standing out from the crowd. Hashtags are also a way to engage with where they shine brightest – through social media savvy. With millennials beginning to outnumber previous generations, speaking their language has become increasingly important. Do not miss out on this opportunity to !
Hashtag basics
The hashtag ( #) turns any word, or group of words, into a link that can be searched. When writing a hashtag, leave your grammar at the door – no punctuation, no spaces! The best way to keep your message clear is to capitalize each word , otherwise known as using CamelCase. Got it? Let’s move on!
There are two ways businesses can use hashtags to their advantage.
To reach the out-crowd by joining a conversation that is already in progress.
To engage the in-crowd by starting a new conversation.