08/19/2026
Most of Google Play is rated Everyone, but that store-wide benchmark hides a sharp shift at scale.
Among 3.15 million current listings, 90.6% displayed Everyone. In the 1M+ download band, the share was 76.5%, while 19.1% were Teen or older.
The takeaway for app teams: compare your rating with similar categories and audience sizes—and keep the questionnaire aligned with the product. The pattern does not show that a rating causes downloads. Which benchmark is most useful for your app?
https://chrome-stats.com/blog/2026/08/19/google-play-content-rating-benchmarks?utm_source=facebook&utm_medium=social&utm_campaign=google-play-content-rating-benchmarks