Syntha Digital Agency

10/30/2026

AI Conference - Day 3 🚀

Not the last day of the conference, but the last big day with some really great speakers.

Three presentations about AI, business, marketing, and content creation that gave me a lot to think about.

🤖 Gary Vaynerchuk (GaryVee) - Founder of VaynerMedia, which has worked with PepsiCo, GE, and Chase, and an early investor in Facebook, Uber, and Twitter.

Gary talked about why so many people are against AI.

According to him, the biggest reason is FEAR. People are afraid of being replaced, becoming irrelevant, and losing the value of their skills.

It’s easier to criticize AI than to spend 10-100-1000 of hours learning how to use it. But AI is here to make our lives better, and those who refuse to adapt will be left behind.

🚂 Daymond John (Shark Tank) - Founder of FUBU and one of the original investors on Shark Tank.

I really liked his example of a moving train. When investors look at a business, they want to see that the train is already moving, with or without their money.

They want to see what you’ve built, how far you’ve come, and whether you’re continuing to grow. Investment should help you reach the next level, not be the reason your business starts moving.

🎥 James Dumoulin - Co-founder of School of Hard Knocks, a business media brand with over 26 million followers.

James talked about content creation, social media algorithms, and personal branding.

Even if you’re getting very few views or likes, keep creating content and learning how each platform works.

And most importantly, focus on your HOOK. The first few seconds determine whether someone keeps watching or scrolls away.

💡 The more I learn about AI and marketing, the more I realize how much there is still to explore, test, and implement in our businesses. And it keeps changing…

10/29/2026

🚀 Level Up Conference - Day 2! WOW!!!!

This was truly an incredible day! If I had to leave the conference today, I would already feel like it was worth every penny. And we still have another amazing day of speakers ahead

Two presentations really stood out today:

🔥 Adley Kinsman - founder of Story House Media and Viralish, who has worked with major brands like Land Rover, TikTok, Charmin, and Frito-Lay.

Her presentation was incredibly inspiring, energetic, and packed with practical strategies for standing out in the AI era and creating content people actually want to watch.

🔥 Ryan Deiss - shared some powerful insights into what’s ACTUALLY working in marketing right now.

A few of my biggest takeaways:

☑ Email marketing is still one of the most powerful marketing channels. But we need to make it more personal, more human, and less automated-feeling.

☑ Personal branding is no longer optional. People want to connect with PEOPLE, not just logos. In fact, one statistic shared was that 82% of consumers are more likely to trust companies whose leaders are active on social media.

☑ Trust is everything. You can’t simply buy it or rent it. You have to build it.

And this applies to EVERY industry - custom home builders, water filtration companies, plumbing businesses, mosquito control services, and everything in between!

When business owners and company leaders become the face of their brands, they create stronger connections, build trust, and open the door to more sales.

I’ve already given a presentation on the importance of personal branding, and today’s sessions inspired me to go even deeper into this topic in my next one.

My biggest takeaway?

AI is changing marketing faster than ever. But the more technology evolves, the more valuable genuine human connection becomes.

Can’t wait for Day 3! 🚀

10/28/2026

🔥 Unreal DAY 1 at the conference with two powerhouse keynote speakers!

The day started off with Billy Gene - the genius marketer behind campaigns for giants like Subway, OrangeTheory Fitness, and Golf Digest. His talk was pure motivation, packed with smart actionable tools that greatly energized the room for the week ahead! ⚡️

After lunch, digital marketing legend Neil Patel - who has grown revenue for giants like Amazon, NBC, General Motors, HP, and Viacom - took the stage. I was thrilled to realize that 95% of what he covered aligns directly with what I teach in my monthly webinars and build for our clients! 🎯

Here are his Top 5 core takeaways for Local SEO & GEO:

1️⃣ Clean Website Structure: Keep your site clean and logically structured so both Google search engines and AI tools easily understand your entity.

2️⃣ Consistent Content Creation: Publish frequently - especially educational content and client case studies.

3️⃣ Directory Consistency (NAP): Get listed across major online directories with 100% identical info to avoid confusing search engines and AI agents.

4️⃣ External Mentions & Authority: What third-party platforms, partner sites, and Google profiles say about you carries massive weight.

5️⃣ Review Management: Actively collect reviews and respond to them promptly to build trust and authority.

This stuff for SEO/GEO is very important - I’ll likely host a dedicated webinar or will create special post breaking these mechanics down with more clear structure.

Looking forward to the next few days 🚀

10/23/2026

I'm very excited 🥳🤩😎

Next week i'll be in Dallas, TX, for an AI Conference. A few people I’m looking forward to hearing from at that conference are:

Gary Vaynerchuk - has a lot to say about building brands, creating content, and getting people’s attention in a world where everyone is competing for it.

Neil Patel - is someone I’m interested in hearing from when it comes to SEO, online visibility, and getting the right people to find your business.

Ryan Deiss - has spent years working on marketing systems and helping businesses grow.

Billy Gene - known for his approach to advertising and making marketing content more engaging.

Chris Finlayson from OpenAI - with experience in go-to-market strategy and business growth.

James Dumoulin - co-founder of School of Hard Knocks, a business media brand with a huge audience.

I’m very interested in how top Marketing Gurus and Leaders of Major companies bring together good content, AI, and the right systems without making everything more complicated than it needs to be.

Stay tuned... as I’ll be sharing my favorite takeaways during and after the conference!

10/18/2026

10/15/2026

Thank you Greg Schaffer and Ashley's Home Furniture & Supply for organizing an awesome Happy Hour event!

It was a great time connecting with industry friends, catching up, and meeting new people. From delicious food and live cooking demonstrations to exciting door prizes and great conversations, the evening had everything!

So happy to have seen:

Robert Procter
Matt from JG Development
Kim DiMaggio
Trish Endres
Jordan Carlson
Carrie Benton
Dawn McIntosh
Steve Oleson
Madison Miller
Faith Barrett
Crystal
Tiffany Katzman
Chad Lawler
Lisa Kratz
Erika Spahn
Jim Lampe

Thanks to everyone who made the evening so enjoyable! Always a pleasure to connect with such amazing people in our industry. Looking forward to the next one!

10/09/2026

10/05/2026

Another great Get Moving Middleton meeting in the books! 🙌

This month brought voting on the 2027 Board of Directors, sharing ideas for next year’s programming, and hearing an update from our Annual Sponsor, Adesys - IT Specialists.

A big thank you to this month’s sponsors, Group Health Co-op SCW and Lange’s Painting, for supporting our business community!

Thanks to everyone who joined - it was great seeing everyone!

Scott Harrington
Terry Murawski
Charlie Wills
Ian Johnson
Raven Storm
Stephen Lange
Kyle Arneson
Roberto Munoz
Doug Peterson
Alesa Gause
Heather Stetzer
Laura Fitzgerald
Shalicia Johnson
Ben Engelke
Eric Salzwedel
Andrew Charles
Jordan Rowland
Natalie Norton

09/30/2026

Sometimes I work a lot.

Weekends. Evenings. Early mornings.

And yes, sometimes I sacrifice time I could be spending with my kids just to keep everything moving.

I know a lot of business owners can relate.

You work. You build. You solve problems.

And sometimes you still wonder:
Am I actually doing this right?

A few days ago, I got a pretty funny answer.

I found out that one of our competitors is paying Google to advertise under Syntha Digital Agency’s name.

Meaning…
Someone searches for Syntha Digital and the competitor pays money to try to get in front of that person first.
I had to smile. 😊

Because when another company is willing to spend Their Advertising Dollars on Your Name, that tells you something.

People are searching for you.
Your work is getting noticed.
And apparently, you’ve become competition worth paying for.

Meanwhile, our clients continue to find us organically.

So on those days when I wonder whether all the late nights, weekends, and hard work are actually building something…
I guess this was a pretty good little reminder.

I’ll take it as a compliment. ☺️

P.S. Logan, thank you for discovering this one 👍