TheTake

TheTake Artificial Intelligence that Understands Video. That means we are tirelessly focused on reducing the friction between inspiration, identification, and purchase.

TheTake was originally founded in 2013 as TheTake.com, a website and app that allows consumers to identify and purchase products and services seen in film and TV. TheTake.AI was born out of a breakthrough in the company’s backend technology developed initially for its own internal product identification purposes. At TheTake, we are dedicated to giving viewers immediate access to the products they

see in the content they love. It starts with solving a user problem and ends with unlocking billions of impressions for brands and retailers.

09/27/2021

Shout out to our Head of AI for his great talk last week on AI and the Future of Digital Commerce!

Use your LG TV to shop
07/30/2021

Use your LG TV to shop

07/22/2021

Catch TheTake's tech in this new LG Global video featuring Kyle Kuzma!

Equip yourself with our AI product discovery engine in 2021, 2020, and 2019 LG smart TVs

For the latest on -powered and our partnership with LG Electronics USA head over to MediaPost.
01/18/2020

For the latest on -powered and our partnership with LG Electronics USA head over to MediaPost.

The on-demand capability, available on 2020 LG webOS smart TVs, can identify hundreds of millions of products and tag them to thousands of retailers, for purchase via mobile phone.

"One of the coolest features we saw lets you ask for information about people and objects on screen." For more on our pa...
01/17/2020

"One of the coolest features we saw lets you ask for information about people and objects on screen." For more on our partnership with LG Electronics USA head over to Tom's Guide

The LG Gallery series OLED TVs offer a superthin wall-mount design along with advanced voice interaction and AI powers.

The Take is partnering with LG Electronics USA to bring shoppable TV into your living room in 2020. More at WWD!
01/16/2020

The Take is partnering with LG Electronics USA to bring shoppable TV into your living room in 2020. More at WWD!

Thanks to a partnership with TheTake, more TV shows are about to become shoppable. Meanwhile, a new Samsung TV courts Millennials.

unveils shoppable in partnership with The Take at CES.
01/15/2020

unveils shoppable in partnership with The Take at CES.

LG unveils shoppable TV in partnership with TheTake at CES.

CEO Ty Cooper discusses creating contextual commerce experiences and 's plan to bring it to your living room with PYMNT...
02/13/2019

CEO Ty Cooper discusses creating contextual commerce experiences and 's plan to bring it to your living room with PYMNTS.com: What's Next in Payments

In the Digital Consumer Report, TheTake.AI CEO Tyler Cooper discusses how artificial intelligence is helping to shape the future of online and digital commerce.

10/11/2017

The Take is proud to announce our latest partnership with DIVA TV Asia and ZALORA. Visit ZALORA's website weekly for fashion tips and wardrobe choices from host Jeannie Mai.

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