08/04/2026
The best marketing happens after the job is done. One year later, John sends a simple note offering a free anniversary inspection. It reopens the conversation and catches the small stuff a customer never called about. That kind of follow-up is why 30 to 40% of his new opportunities come from repeat and referred clients.
💡 Watch the full episode: https://youtu.be/ym_9n93vjOk