Incend Media

Incend Media We are more than an advertising or digital marketing agency—we are your business growth partners.

Incend Media is a strategic marketing and growth company that helps organizations strengthen the systems that influence visibility, trust, customer acquisition, and long-term business performance. Our team doesn’t just run campaigns or build websites; we dig deeper to understand the core of your business. With a foundation in business growth and acquisition strategy, we examine your profit and los

s, review internal processes, and create tailored strategies that align with your business goals. Unlike others, we leverage a unique blend of paid and organic search and social, traditional media strategies, and next-gen Answer Engine Optimization (AEO) to build and scale your brand’s online presence. Every plan we develop is data-driven and customized, designed to create impactful connections with your audience and fuel sustainable growth.

Increasing trust and sales with InstaInstagram follower counts remain a factor in how users judge accounts, particularly...
06/16/2026

Increasing trust and sales with Insta
Instagram follower counts remain a factor in how users judge accounts, particularly for brands, creators, and sellers that depend on profile visits for leads or sales. The number displayed below a profile name is one of the first things a visitor sees. Before reading captions, watching videos or clicking a link, many users make a […]
The post Increasing trust and sales with Insta appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/increasing-trust-and-sales-with-insta/

Instagram follower counts remain a factor in how users judge accounts, particularly for brands, creators, and sellers that depend on profile visits for leads or sales.

AI referrals drive higher ecommerce traffic and conversionsUS retailers are seeing stronger website performance from sho...
06/16/2026

AI referrals drive higher ecommerce traffic and conversions
US retailers are seeing stronger website performance from shoppers referred by large language models, according to May 2026 data from Adobe Analytics. Retail traffic from AI sources rose 138% year on year in May, according to Adobe. It was the highest share of total retail visits from AI referrals since the company began tracking the […]
The post AI referrals drive higher ecommerce traffic and conversions appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/ai-referrals-ecommerce-traffic-conversions/

AI referrals ecommerce traffic is rising, with Adobe data showing AI-referred shoppers spend longer, convert more, and more.

How to Develop a Strong Go-to-Market StrategyMany professionals view a go-to-market (GTM) strategy as merely a launch pl...
06/16/2026

How to Develop a Strong Go-to-Market Strategy
Many professionals view a go-to-market (GTM) strategy as merely a launch plan, but it represents so much more. It’s an important framework for determining how a company deploys its resources to generate revenue, whether that means acquiring new customers or improving ROI. Companies that treat the GTM strategy as a one-time exercise put themselves at […]
The post How to Develop a Strong Go-to-Market Strategy appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/how-to-develop-a-strong-go-to-market-strategy/

How to Develop a Strong Go-to-Market Strategy

Hasbro launches Sixth Wall studio for AI character licensingHasbro is creating a new route for licensing its characters ...
06/10/2026

Hasbro launches Sixth Wall studio for AI character licensing
Hasbro is creating a new route for licensing its characters in AI media and interactive experiences, starting with some of its best-known intellectual property. The company has launched Sixth Wall, an AI studio that will manage approved AI uses of Hasbro characters by third parties. Twelve characters will be available through the ElevenLabs Iconic Marketplace […]
The post Hasbro launches Sixth Wall studio for AI character licensing appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/hasbro-sixth-wall-ai-studio-character-licensing/

Hasbro has launched Sixth Wall, an AI studio, to license versions of Optimus Prime, Megatron, Mr. Potato Head, and Clue characters.

AI shopping tools are widely used, but prompts remain a hurdleMost online shoppers are already using AI while shopping, ...
06/08/2026

AI shopping tools are widely used, but prompts remain a hurdle
Most online shoppers are already using AI while shopping, but many still struggle to get the results they want, according to Adobe for Business research. Adobe surveyed more than 1,000 shoppers in the US and found that 86% use AI tools while shopping. The tools range from integrated retail features, such as product recommendations and […]
The post AI shopping tools are widely used, but prompts remain a hurdle appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/ai-shopping-tools-shoppers-struggle-with-prompts/

Adobe found that 86% of shoppers use AI shopping tools, but nearly one in five abandoned a request because they could not phrase it clearly.

Sitecore deal targets brand visibility in AI searchSitecore has acquired Scrunch, an AI customer experience platform tha...
06/08/2026

Sitecore deal targets brand visibility in AI search
Sitecore has acquired Scrunch, an AI customer experience platform that helps brands monitor and improve how they appear in AI-generated search results. Financial terms of the deal were not disclosed. Scrunch’s tools will be added to Sitecore’s digital experience platform, used by companies to manage digital content and customer experiences. Sitecore said the acquisition will […]
The post Sitecore deal targets brand visibility in AI search appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/sitecore-scrunch-ai-search-visibility/

AI search visibility is becoming a bigger issue for marketers as AI-generated answers affect how brands appear during online research.

Why AI and signal data are rewriting the rules of B2B lead generationB2B lead generation is going through a reset. The t...
06/08/2026

Why AI and signal data are rewriting the rules of B2B lead generation
B2B lead generation is going through a reset. The tools and assumptions that defined the discipline for the past decade, purchased contact lists, high-volume sequencing, firmographic targeting, are producing diminishing returns, and the gap between outbound effort and pipeline quality is widening for many revenue teams. The change is not simply about technology. It reflects […]
The post Why AI and signal data are rewriting the rules of B2B lead generation appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/why-ai-and-signal-data-are-rewriting-the-rules-of-b2b-lead-generation/

B2B lead generation is going through a reset. The tools and assumptions that defined the discipline for the past decade, purchased contact lists, high-volume sequencing, firmographic targeting, are producing diminishing returns, and the gap between outbound effort and pipeline quality is widening fo...

Macy’s personalising AI bot drives basket values inside a few weeksThe US department store brand and household name, Mac...
06/08/2026

Macy’s personalising AI bot drives basket values inside a few weeks
The US department store brand and household name, Macy’s, has rolled out a AI-powered chatbot in the form of a shopping assistant for its online customers. The company had been working on a bespoke AI agent for nearly six months, according to PAYMNTS [account wall] before changing the technological basis of the project to Gemini […]
The post Macy’s personalising AI bot drives basket values inside a few weeks appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/macys-new-personalising-ai-chatbot-drives-basket-values-inside-a-few-weeks/

In the online sphere, Macy's new AI chatbot increases customers' spend, and focuses on those shoppers at the point of making a purchasep

How AI is moving more ad production in-houseSome global companies are expanding AI ad production in-house, while analyst...
06/08/2026

How AI is moving more ad production in-house
Some global companies are expanding AI ad production in-house, while analysts say agencies continue to provide strategy, creative direction, and specialist support. Executives from Kimberly-Clark, Catalyst Brands, and Target India told Reuters that their teams in India are using AI across parts of the marketing process. These include creating product images and videos, choosing influencers, […]
The post How AI is moving more ad production in-house appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/ai-is-moving-more-ad-production-in-house/

Global companies, including Kimberly-Clark, Catalyst Brands, and Target India are expanding AI ad production in-house through India hubs.

How to scale pentesting across cloud environmentsOver 40% of security leaders say their pentest results are invalid by t...
06/08/2026

How to scale pentesting across cloud environments
Over 40% of security leaders say their pentest results are invalid by the time reports arrive, according to Horizon3.ai research based on 50,000 pe*******on tests in 2024. Meanwhile, 89% of enterprises now run multi-cloud strategies in an average of 3.4 providers, per Flexera’s 2025 reporting. The testing is happening, but the infrastructure has already moved […]
The post How to scale pentesting across cloud environments appeared first on Marketing Tech News.
https://www.marketingtechnews.net/news/how-to-scale-pentesting-across-cloud-environments/

Continuously assess, fix, and verify your security posture. Securing enterprises across many attack surfaces.

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