06/02/2026
Hot take: AI didn’t replace designers.
It exposed the difference between people who know how to design and people who know how to type prompts.
AI is an incredible tool and it’s one I use regularly. It helps speed up concepts, generate ideas, and improve workflow.
What it doesn’t do is understand production, branding, composition, file setup, print processes, vector artwork, color separations, scalability, or how to create something that actually works outside of a screen.
The internet is flooded with AI artwork being slapped directly onto apparel. That’s not design.
Good design still requires experience, creativity, problem solving, and technical skill.
AI can create an image. A designer creates a finished product.
This graphic below has no AI—just for illustration attention purposes 😎