04/27/2026
Patients forget most of what they hear in a consult — and that’s where confidence breaks down.
In this clip, Dr. Michael McCracken shares advice for new surgeons considering the impact of using patient photos in the consult.
🎧 Watch or listen to the full episode to hear his perspective on reducing repeat questions, easing patient hesitation, and improving conversion: https://hubs.ly/Q04dDpTl0