KatyDesigns

KatyDesigns Katy Rutherford | Social Media Manager & Graphic Designer | The Creativity You Deserve | Essex Based My name is Katy Rutherford.

My Father was a website designer for many companies over many years and he inspired me to use my creativity to make others happy. When designing you see the joy it brings to peoples eyes watching their business either developing or just having a fresh start and it is truly a special moment. In 2022, I became the Social Media Marketer for Braintree Town Partnership where I managed the Facebook, Ins

tagram, TikTok and Twitter accounts. This experience allowed me to create posts for the social media platforms and work very closely with independent companies. During this role I was mentored by a fellow colleague , Gary Thomas who has taught me the ins and outs of graphic design. Alongside this I did the Udemy – Complete Graphic Design Theory Course.

26/09/2022

Let's talk TikTok.

Do you think your business will work on TikTok? Do you think your clientele is on TikTok? Do you believe there is space for your business on TikTok? Are you confident with filming and editing? 🥳🤯

If the response to these questions is yes, then DOWNLOAD IT! TikTok is an amazing platform which is growing daily still after being launched in 2016🤩

With TikTok you could grow from 0 followers and 0 likes and even 0 views to over 1 million with one video. It is something that takes commitment, but it allows you to physically show off your products!! 🥰

Recent Work done for Scotts Legacy!😍
15/09/2022

Recent Work done for Scotts Legacy!😍

🤩CANVA IS SO GOOD!🤩I absolutely love designing content on Canva it is so quick and you have so many options when it come...
14/09/2022

🤩CANVA IS SO GOOD!🤩

I absolutely love designing content on Canva it is so quick and you have so many options when it comes to layouts, templates and general content🥳

The possibilities are endless with Canva, and it truly can help elevate your content to the next level🥰

If you’re just beginning with Canva, or you’re using for personal use, the Free account is where it’s at. If you’re in an agency setting or a working marketing professional looking to differentiate your content from others, I recommend Canva Pro. The few differences in the Pro version of the program are the abilities to:

Take designs you’ve already completed and change them into new dimensions🤯
Upload your specific brand font, or your clients’ font and use them at your disposal!🤩
Organize all collateral, photos, uploads, and completed work with Folders🥳
Access to additional imagery, GIFs, illustrations, and many more templates, without paying per image😍

13/09/2022

If you aren't interested in messaging, then why are you even on social media😟

Each platform you use will have its own unique demographic. There will be overlap of the people you’re targeting on each platform, but it’s still essential to understand your demographics so you can tailor your message to have the most impact🥰

Having a focused message will help you create higher quality content that is on brand and resonates with your audience. When you have a solid message that you don’t stray from, you can count on your social media posts to always be relevant to your audience🤩

12/09/2022

Websites attached alongside business can be an absolute game changer🤩

Another biggest advantage with having a website is that you don’t have to turn your customers back for it is the close of business hours. You can now let them shop to their heart’s content whether it is middle of the night or in the early hours of the morning🥰

With more people stuck to working in different shifts, there is no time on when they will want to shop for their needs⏱

Being available there is not physically possible in a showroom, but with a website you don’t have to worry about working 24/7🤯

Scheduling post is very important when it comes to managing your businesses social media. Here are 5 reasons why you sho...
09/09/2022

Scheduling post is very important when it comes to managing your businesses social media. Here are 5 reasons why you should start doing it!🥰

1. SAVES YOU TIME⏱
2. YOU WON'T OVERLOAD FOLLOWERS😟
3. YOU WILL BE COVERED ON BUSY DAYS😌
4. EASIER TO MAINTAIN CONTENT 🥳
5. SO SIMPLE TO DO!🤩🤩🤩🤩

If you find it difficult to schedule content or need any sort of advice, here at KatyDesigns we have some business strategy plans and tailored ones to help!

I absolutely loved designing these business and loyalty cards for Nailed It! Supporting other local businesses in my are...
08/09/2022

I absolutely loved designing these business and loyalty cards for Nailed It! Supporting other local businesses in my area brings such joy to me.

Thank you for choosing KatyDesigns and we wish you the best of luck in your business venture🤩

Thinking ahead in business is so important. To see where you could be in ten years is something that can bring such a po...
07/09/2022

Thinking ahead in business is so important. To see where you could be in ten years is something that can bring such a positive atmosphere within your work ethic and strategy plans😍

Why should you have a business plan?
1. To prove that you’re serious about your business🤩
2. To better understand your competition🤯
3. To reposition your business to deal with changing conditions😍
4. To uncover new opportunities🥰

Here at KatyDesigns, we offer a business strategy plan that can help you see the potential in short term for your business. This can also be used to help you create a long-term business plan which will eventually maximise your businesses'.

If you need any assistance or require any business strategy help do not hesitate to message us!🥳

Instagram Resets or Revamp can be very scary but can also be an incredible thing to do for your social media. It can eve...
06/09/2022

Instagram Resets or Revamp can be very scary but can also be an incredible thing to do for your social media. It can even boost your page massively just by making your page more modern😍

The first impression is what matters!!!!!🤩

Most consumers do judge you by your content in their first impression. In fact, reports say average consumers take about 50 milliseconds to form a judgment based on your website and its content. So, as the impression is all that matters, you need to revamp your website to accomplish a surge in traffic🤩

Here are four reasons why your businesses Instagram page may need a revamp!!😍🤩1. You haven’t Started Using Hashtags:You ...
06/09/2022

Here are four reasons why your businesses Instagram page may need a revamp!!😍🤩

1. You haven’t Started Using Hashtags:
You may have plenty of reasons for using hashtags, none for not using them. If you’re pushing your brand on Instagram, hashtags are something that you can’t afford to ignore🤯

2. You Repeat Hashtags:
You may have a great list of branded and industry hashtags that received a huge engagement for a while, but as time goes, they become redundant and stale🤨

3. You Use Obsolete / Restricted Hashtags🙃

4. You Underestimate Hashtag Insights
Brands must utilize Instagram’s social insight reports to track the Profile visits, reach, followers, and actions on a regular basis. These reports are available in Instagram analytics section😅

If you need more information or would like a complete page revamp, do not hesitate and message us today! We have some spaces AVAILABLE😍😍😍😍

How important is it to have a business strategy for Instagram?🤨It is one of the most important things to have when it co...
05/09/2022

How important is it to have a business strategy for Instagram?🤨

It is one of the most important things to have when it comes to using social media for your business. Without a plan how can you be sure you are reaching the correct clientele? How can you be 100% sure you are going to succeed?🥳

When it comes to creating a strategy plan for your businesses Instagram there are a few things you need to ask yourself -

- How can you stand out from other businesses?
- What is your ideal client?
- Are you using the correct Hashtag Strategy?

If you find your business is not where you want it on Instagram, do not hesitate to message us. We offer personalised business strategy plans and calls to maximise your business😍

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🥰DATES DATES DATES😍Can you believe September is already here! Well, if you are wanting some of the dates to relate your ...
02/09/2022

🥰DATES DATES DATES😍

Can you believe September is already here! Well, if you are wanting some of the dates to relate your content too or just to help you post them here are the dates you can use!🤩

It is SUPER important to create a content calendar for your posts so you stay on top of it and you can see what and when you are posting, but also keep track of your insights!🤯

Let me know which dates you will be using and tag us in your creation!🥳

If you are unsure of a content calendar click the LINK IN BIO to find our free to use one!

Message us for more information on our services!

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