19/04/2020
The deadly Covid-19 virus that has already infected an ever-increasing number of people in Cape Town and led to the death of several people, has highlighted a grave new problem in a city in lockdown – a severe shortage of food for the poor and disadvantaged people in the townships.
With everyone confined to their homes and winter fast approaching, most in these communities are jobless and will find it extremely tough to source food and put it on the table to feed their families.
Now ColourPlus, the Woodstock textile firm that started the 1 million Masks For All project three weeks ago, has joined forces with like-minded businesses to launch a Food For All campaign.
The owner of ColourPlus, Henry John Ludski, said today he had no qualms in linking the masks project with one that provided food for people who are starving in the community.
“As important as it is to provide masks to protect people against this disease that is crippling our communities, it has become apparent that food supply is becoming just as big an issue for the vulnerable,” Ludski said.
“We cannot sit back and allow our people to go hungry. Starvation is possibly a greater threat to poor communities than the virus itself.
“Now the Masks For All campaign has been extended to include a Food For All component. “For everyone 1000 masks sold to corporates ColourPlus will donate R5000 to recognised feeding programs.
“We at ColourPlus have been in discussions with a few businesses and the plan is to raise between R50,000 and R100,000 each week and then distribute the money to reputable relief organisations that will in turn provide free meals to thousands of families. This is a conservative weekly estimate and I am determined to raise much more than that”.