30/05/2023
SEO Specialist Required :
Virtual X Services is looking for an SEO Specialist to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research. The SEO specialist is a core part of any marketing team, responsible for ensuring that a company's website and content are primed to rank high up in the organic search results, who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role.
Responsibilities:
* Perform keyword research and competitive analysis to optimize existing content and uncover new opportunities.
* Collaborate with web developers and marketing team
* Execute recommendations for content development in coordination with SEO goals.
* Provide technical SEO support and oversee crawling, indexing, XML sitemap generation and implementation, schema markup, etc.
* Assist with link-building campaigns with other stakeholders in the department.
* Use web analytics data from several sources (Google
* Analytics, CrazyEgg) to evaluate traffic building initiatives' effectiveness and provide�recommendations for improvements in content, user experience, and conversion.
* Report on current performance and make recommendations for optimization, including but not limited to impressions, clicks, conversions, organic versus paid traffic, and channel performance. Track and report on these metrics bi-weekly.
* Use web analytics to create organic search performance reports that will inform content priorities for the Inbound Marketing team
* Review and analyze SEO performance data in order to make tactical recommendations to fuel traffic growth and generate a positive ARR impact.
Skills:
* Proven SEO experience and a track record of success growing organic search traffic and conversions
* Solid understanding of performance marketing, conversion, and online customer acquisition
* Up-to-date with the latest trends and best practices in�SEO and inbound marketing
* In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
* Working knowledge of HTML, CSS, and JavaScript development and constraints
* Familiarity with content management systems (e.g,�Wordpress, Vignette)
* Relative degree in a quantitative, test-driven field or iSkills Certification
Interested applicants may send their cv to [email protected]
