Minimist

Minimist Helping second-hand stores effortlessly sell online

First day using Minimist and a first sale on eBay for ! 💰 💰 Proud owners of Scotland’s only outdoor kit charity shop, we...
13/01/2026

First day using Minimist and a first sale on eBay for ! 💰 💰

Proud owners of Scotland’s only outdoor kit charity shop, we’re super happy to see the Kat and the whole Àban team kicking goals so early into their Minimist journey.

Kat’s team are using the Minimist app to get better pricing recommendations for their online range and styling their range on virtual models, which is helping them stand out in a sea of competition.

Send us a message if you want to learn more about virtual models and better e-commerce for charities 💬

07/01/2026

660 items online in a single day?! No one does vintage drops quite like our good friends at who just re-launched their incredible online collection ✨

With hundreds of thousands of vintage pieces in stock across their European warehouses, cutting down the time to list online from several minutes to 30 seconds is a game changer Vinokilo. It’s as easy as snap and sell.

It means getting more items online and out of storage, and more happy shoppers who can find hundreds of new pieces online every week.

Thanks to Robin and the whole Vinokilo team along with the amazing help of 👏 we’re one step closer to making second hand a first choice.

17/12/2025

Vinokilo is Back ONLINE and 1st Time in Switzerland 🔥

In COVID lockdown times, , the home of Europe’s largest kilo sale events had to pivot online and quickly became one of the leading online stores for quality vintage garments.

It was a tough margin game with every item being hand selected & hand steamed, photographed , sized, priced and titled. Many steps that only were possible to finance via partnership with AboutYou’s 2nd Love Platform and in huge volumes. After covid, the work involved and the volume we had became imbalanced. Which is why in 2022 we had to close down the e-commerce store.

But we’re delighted to announce those issues are now a thing of the past, with Stephan from approaching Robin with a solution for timely and cost effective operations. A process that previously took minutes per item now takes seconds with Minimist allowing us to resume what once was our forte. We’re so excited to be bringing Europe’s biggest vintage kilo sale online and as a pilot in Switzerland to you - the fans - putting your favorite vintage finds at your fingertips once again.

Next to the exciting partnership with Minimist, Vinokilo Bcorp is proud to stay through to their impact mission having struck a partnership with . It’s a cause close to our hearts: The Züriwerk Foundation is committed to the social and economic inclusion of people with disabilities in the Canton of Zurich. The foundation’s goal is to ensure equal rights for people with disabilities, promote their independence and integration into society, as well as their personal development and quality of life.

Powered by ’s amazing snap-and-sell tech and packed & shipped with care by the incredible logistics team, last month we managed to get 660 items online in a day, and that’s just the beginning!

Shop the collection via the link in bio and discover your next vintage treasure!

Same Vinokilo energy. Now just a click away 🛍️

We love our camera roll after a month of customer visits 😁 Meeting customers in the field is one of the most rewarding p...
17/11/2025

We love our camera roll after a month of customer visits 😁 Meeting customers in the field is one of the most rewarding parts of the process.

It’s a real treat going behind the scenes at warehouses, sharing a cuppa and just getting to know the people behind some of the most forward thinking second hand retailers in the UK/EU.

Go check out , , .1070 and for a look at some of the second hand sellers pushing the boundaries for shoppers 🛍️

06/10/2025

Rain outside usually means customers stay inside 🌧️ but don't let a bad weather day get in the way of good sales.

Come with us as we visit our good friend Steph from Pampelmuse who rain, hail or shine is listing 20+ items a week online using Minimist.

It's super easy to use, just take a picture and our AI creates a ready to publish listing. Soon enough, you'll have hundreds of items online too 🥳

We are thrilled to be included in Rise Europe's 2025 startup landscape, celebrating the most promising startups across t...
06/10/2025

We are thrilled to be included in Rise Europe's 2025 startup landscape, celebrating the most promising startups across the EU 🙌 🇪🇺

Every year Rise Europe publishes a list of startups with the potential to become
global market leaders - and we've been nominated in this year's Climate Neutrality & Circular Economy category.

We love our tech and we're most proud of its potential to change the way second hand goods are perceived and valued. Let's make second hand the default choice!

Ever wondered what the "right marketplace" is for selling your second hand items? We've broken down some of the most pop...
26/09/2025

Ever wondered what the "right marketplace" is for selling your second hand items? We've broken down some of the most popular second hand marketplaces and the kinds of items, prices and strategies that work best for each. What's your preferred marketplace for selling?

Do you suffer from seller's block? How about price paralysis? Creating listings can turn your brain to mush and that's w...
24/09/2025

Do you suffer from seller's block? How about price paralysis? Creating listings can turn your brain to mush and that's where Minimist help 🫠

Take a photo of the item you want to sell and our AI instantly solves your problem. It's magic ✨

Download the app today (link in bio) and discover how effortless selling can be.

Nothing beats getting in-store with customers to connect and understand their business 🤗 From large charities to small v...
23/09/2025

Nothing beats getting in-store with customers to connect and understand their business 🤗 From large charities to small vintage stores the challenges are diverse so it helps to check in and listen.

One thing we're noticing... it's really cool to see how the second-hand shopping experience is starting to feel like new ✨ the Volkshilfe team is doing an amazing job at making second hand a first choice in Vienna.

We are honored to be named in the inaugural TheDrop50 startup competition! 🎉 🎉TheDrop50 highlights the 50 most promising...
19/09/2025

We are honored to be named in the inaugural TheDrop50 startup competition! 🎉 🎉

TheDrop50 highlights the 50 most promising pre-seed and seed-stage startups in Europe, specifically focusing on startups doing good for the climate.

This week Stephan flew to Malmö for an amazing few days at annual conference where Minimist was recognized as one of Europe’s top early-stage startups.

It was a great opportunity to connect with other change makers, impact investors and share what we're working on. We're excited for what comes next!

Selling second hand? Give your items a Minimist makeover ✨ We're in love with our new AI models feature, which styles yo...
18/08/2025

Selling second hand? Give your items a Minimist makeover ✨

We're in love with our new AI models feature, which styles your items to be worn by an AI model.

Our mission is to make second hand the default choice for shoppers globally, and this tool has the potential to transform the quality, value perception of second hand items.

Send us a message if you want to learn how it works 📨

What's the opposite of jet lag?! We're so energised after our recent trip to the UK for the Charity Retail Conference, w...
09/07/2025

What's the opposite of jet lag?! We're so energised after our recent trip to the UK for the Charity Retail Conference, where Minimist proudly participated as a partner!

On a mission to make new friends, Jordan and Stephan stepped into the UK charity store world: introducing Minimist to nationwide retailers like Oxfam, British Red Cross and Cancer Research UK (CRUK) to wonderful local teams like Highland Hospice from the north of Scotland.

We dove deep into the evolving world of charity retail, exchanged ideas with sector pioneers, and returned with more than just contacts: a renewed sense of clarity and drive.

Because what became abundantly clear is this: the need for scalable, tech-driven secondhand solutions is real!

And what we’re building at Minimist has the potential to empower exactly these actors on the frontlines of circularity. Thanks Charity Retail Association for this great opportunity!

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