I've been working in the advertising and creative industry for over 27 years - a lot has changed in the design world in that time but thankfully my passion hasn’t wained. I’m constantly curious about how visual language shapes the way people communicate, brings about change and creates platforms for communities to come together in a supportive and caring way. Having worked with a multitude local a
nd national brands over this time means my design process has become very intuitive. The fundamentals are still the same regardless of the industry, and with empathy I am able to understand my client very quickly, where they’re at in their business journey, and how to shine a light on their business to outsmart and outpace their competitors. It’s where we find a the magic sauce - your DNA. Weaving this through the fabric of your brand is what will make you stand out from your competitors. It will attract your tribe, customers and clients so you spend less time trying to convince them to invest in the solution you’re providing. Sometimes this process reveals assets you never even knew you could leverage - we love those aha moments. I’m grateful to work collaboratively with an amazing team of experts across marketing, videography, photography, web development, cyber security, digital marketing and branding to help small businesses grasp their business and marketing strategy, define their brand and create advertising campaigns that deliver profitable results. If you're looking for big agency ideas with a personal, no bullsh*t approach then contact me on +61 (0) 402422753 or telia (at) designgoverness.com.au.
