Runbook

29/09/2023

🌟 **Exciting News! Introducing Cleaning Contractors Australia Group** 🌟

Are you a cleaning contractor looking to expand your network, share insights, and find new opportunities in the cleaning industry? Look no further! We are thrilled to introduce our brand-new Facebook group, **Cleaning Contractors Australia**. 🧹🇦🇺

Join the community here: [Cleaning Contractors Australia Group](https://www.facebook.com/groups/835588954776910/)

**Why Join Cleaning Contractors Australia?**

📌 **Network:** Connect with fellow cleaning contractors from across Australia. Share your experiences, learn from others, and build valuable relationships.

🔍 **Opportunities:** Access a platform filled with potential clients and cleaning projects. Find the perfect contracts to grow your business.

💼 **Business Insights:** Get tips and strategies to improve your cleaning business, from marketing and pricing to operations and customer service.

🛠️ **Resources:** Discover a treasure trove of resources, from industry news to best practices and tools that can help you succeed.

🤝 **Community:** Engage in meaningful discussions, seek advice, and be part of a supportive community of cleaning professionals who understand your challenges and goals.

📢 **Spread the Word!**

Know someone in the cleaning industry who could benefit from this group? Tag them in the comments and let them know about Cleaning Contractors Australia!

👉 **Join Now: [Cleaning Contractors Australia Group](https://www.facebook.com/groups/835588954776910/)**

This group is open to all cleaning contractors, big and small, across Australia. We can't wait to see you there, share insights, and collectively elevate the cleaning industry in our beautiful country.

Let's clean up, connect, and conquer together! 💪🧼🇦🇺

11/09/2023

10/09/2023

🏆 Small Business Case Study: 113 leads, $10,374 income, 34 quotes, 28 sales in 30 days.

If you know someone who owns a service business and wants more customers, they might find this case study video helpful.

In 5 minutes we show how one Window Cleaner got 113 new leads & $10k in sales on top of his existing customers. AND followed them all up without drowning in admin.

So feel free tell a friend with a cleaning, electrical, roofing, chiropractic, tattoo, dog training, photography, fishing charter, printing, financial advising, dental, landscaping, solar, pest control, plumbing, real estate, mechanic, salon or other service business.

🐶📷⚡🚗🏡🦷🐛💰📚💇‍♀️👨‍⚕️🩺🌞🧹🚽⚓🌳

Because these Ad results are only slightly better than average. Which means any local service business could do this themselves... *if* they have a way to follow up leads as well as our Window Cleaner did.

Using a simple combination of:

1️⃣ Facebook/Google Ads to get new customer leads
2️⃣ Automated text conversations to identify genuine enquiries
3️⃣ A bunch of phone calls to turn enquiries into quotes/bookings
4️⃣ A simple way to stay on top of all the new leads coming in
5️⃣ High standards & excellent customer service

There's no magic to it, just a simple way of getting a lot of new customer leads, then make sure they get followed-up. So enough become customers to make a decent profit. Without being overwhelmed by the volume of leads coming in.

As a bonus we share:

✅ The math behind the results. 113 leads. $10,374 in sales. $8.34 income for every $1 spent on Ads.

✅ The exact Ads we used. Which ones worked, which didn't and what to do to optimise your Ads if you run a similar campaign.

✅ How to stay on top of all the calls you need to make when 113 new leads come through the door each month.

✅ A benchmark if you run Ads for your own business. Take what we've shown here and improve on them for your business.

So hopefully this case study is useful if your business is running Ads, or even if you've never run Ads before.

And obviously if you would like something similar set up for your business, feel free to get in touch.

15/05/2023

𝗛𝗼𝘄 𝗱𝗼𝗲𝘀 𝗦𝗘𝗢 𝗮𝗻𝗱 𝘄𝗲𝗯 𝗱𝗲𝘀𝗶𝗴𝗻 𝘄𝗼𝗿𝗸 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿?
Web design and SEO (Search Engine Optimization) are two essential elements of any effective online presence. Despite being separate areas of expertise, they cooperate to improve the overall user experience and increase website traffic.

A website's SEO performance can be significantly impacted by its design. Higher search engine rankings can be attained by having a well-designed website that is simple to use on mobile devices, easy to navigate, and has a clear hierarchy of information.

However, web design choices can also be influenced by SEO factors. Utilising pertinent keywords and phrases in the design can increase a site's exposure in search results, as can employing the right header tags and meta descriptions to assist search engines comprehend the content of a page.

Overall, striking a balance between aesthetics and usefulness is key to successful SEO and web design. Businesses can increase traffic, engage their audience, and eventually increase conversions by building an attractive, search engine-optimized website.

16/03/2023

Are you a local business owner looking for more customers?

Are you also looking for more customers but don't want to pay much/anything for marketing?

Well, then adding 200+ reviews to you Google Business Profile is a great way to generate more enquiries and get new customers basically for free.

Research shows businesses with 200+ reviews get TWICE the new enquiries as their local competitors.

So to up your review game, follow these 4 steps:

1. Create a Google Business profile here: https://www.google.com/intl/en_au/business/
2. Send Review requests to all your past (happy) customers
3. Automatically send your new customers a review link to post a review
4. Respond to all reviews, both positive and negative. People love to read review responses, especially responses to negative reviews. A) they're a great story, and B) it shows you're a real person who cares about your business & customers.

If you want a hand automating your review requests we can show you how to set it up, or set it up for you for $197+GST.

Visit https://www.runbook.com.au/reviews, or contact us on:
[email protected]
0482 07 07 04

16/03/2023

Are you a local business owner looking for more customers?

Adding 200+ reviews to you Google Business Profile is a great way to generate more enquiries and get new customers.

Follow these 4 steps:
1. Create a Google Business profile
2. Send Review requests to all your past customers
3. Automatically send your new customers a review link to post a review
4. Respond to all reviews, positive and negative

Automating your reviews is simple and we can show you how to set it up, or set it up for you. And we even have a dashboard that lets you see all your reviews & respond to reviews in one place.

Visit https://www.runbook.com.au/reviews, or contact us on:
[email protected]
0482 07 07 04

16/03/2023

Do you own a local business with a shop front?

Are you looking for more customers online but don't want to pay much/anything for marketing?

There's only one real option:-

Research shows adding 200+ reviews to you Google Business Profile will get you TWICE the new customer enquiries as your competitors.

3 steps to getting more reviews:

1. Create a Google Business Profile here: https://www.google.com/intl/en_au/business/
2. Send out review requests to all your previous customers
3. Request every new customer completes a review

If you're wanting to get more Google Reviews, we can help automate your requests so every (happy) customer gets a chance to leave a review.

And if you don't know how to set up Google Business Profile, we can help you set it up, or do it for you.

If you're looking to get to the magical 200+ reviews, visit https://www.runbook.com.au/reviews or email us at [email protected] or call on 0482 07 07 04.

Runbook.com.au
- Websites
- SEO
- Google Reviews
- Facebook Ad Management

16/03/2023

Another website completed.
This time a Concrete Flooring / Epoxy Coating business in Melbourne

- Home, About, Services, Contact
- Missed call text back
- Webchat to text message
- Facebook Ads Manager 3-click marketing system

If you're a looking for a website for your business, get in touch!
4-page website only $395+GST

Made in Melbourne.
[email protected] or call 0482 07 07 04

Client: Ryans Coating Solutions
Website: www.ryanscoatingsolutins.com.au

16/03/2023

Another website completed.
- Home, About, Services, Contact
- Connects to Appointment Booking system
- Webchat to text message

If you're a looking for a website for your business, get in touch!
4-page website only $395+GST
Made in Melbourne.
[email protected] or call 0482 07 07 04

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Client: Sydenham Podiatry
Website: https://www.sydenhampodiatry.com.au