31/05/2026
The brief was simple: no excavator buckets 🚜
When we started this project, I looked at competitors and lo and behold all of them had outdated, generic logos with clip art excavators.
To stand out against these businesses, the owner wanted a simple design that drew attention, and to focus on the brand name (his initials).
Now he’s set up with a brand that feels premium and established from the get go.
If I was to line these brands up next to each other and I know which I’d choose 😮💨