16/03/2020
Wowzers ... what a difference a week can make huh?
Let’s face this head on ... and together.
The road ahead this year for most of our businesses is going to be difficult, regardless where in the world we are.
Here in France we are quickly learning to adapt to living with only essential businesses open but the impact on closed businesses is going to be brutal.
These are unprecedented times and we will need to move to do everything we can to strengthen our businesses and help each other out wherever we can.
To my business owners ... I'm with you, I believe in you, I'm here for you.
On a more positive note, this week I've had the huge honour again of judging the Australian Website Design Awards. Each year I love seeing what my peers have been achieving for their customers online.
So what did I see that I liked this year?
1/ A further introduction of animated elements to bring sites to life, delivering brand personality and customer personalisation. Love!
2/ Bold visual elements are nothing new but I saw a lot of beautifully crafted & creatively executed video content to tell brand stories.
3/ eCommerce user experience was also a highlight with well thought out and beautifully customised, clean, clear shops and checkouts.
At a time when online businesses need to be performing at their peak it was inspiring to see some innovative solutions to customise our customers user experiences.
Later this week I will update you with online strategies that all SME’s can be implementing to stay connected with clients and improve online presence during COVID-19, regardless of how it may be playing out in your part of the world.
We're in this together, stay safe, stay strong, we’ve got this x
