24/01/2024
"I will do what is required".
For those not in Australia or living under a rock and have not heard of Nedd Brockmann...I demand you go back and look at his journey of running across Australia, all to raise money for homelessness 🤯
What a bloody legend!
But, it is his attitude that stops you in your tracks.
It is infectious.
It is challenging.
It is confronting.
.....
We are currently building a piece of tech that will change the landscape of business communication (big claim but true)...
Tech is dull to build. Often boring.
It requires a level of detail that is not a natural fit for me and I often find myself wanting to cut corners to get the job done faster...but...
Nedd reminds me as I listen to his book that the kilometres don't accumulate unless you move...
You can't cheat a kilometre on foot, you either ran it or you didn't.
Business is the same...
There are no shortcuts in business.
Only you can decide whether you will do what is required or try and find ways to hack the system only to learn there is no such thing.
So today...
Decide to show up, do what is required to achieve the result and don't leave anything in the tank.
If it is worth doing, it is worth doing well.
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My name is Adrian Smith
I help organisations use AI to create better customer experiences.
Get in touch if you are interested to learn more.
