18/06/2021
Disruption can often mean disturbance, but when it comes to innovation the definition gets far more interesting.
What is Disruptive Innovation? Find out more about it on our blog:
https://xortech.net/blog/a-brief-discussion-on-disruptive-innovation
In literal terms, disruption refers to the act of interrupting the normal course of an entity. In the year 1995, Clayton M. Christensen deployed its connotation in regards to business and coined the theory of disruptive innovation.