Device Media: Edmonton Web Developer

03/06/2023

Content marketing should be a ​central part of your digital marketing strategy. ​A study by the Pew Research Center found that 31 percent of American adults are online constantly. This represents millions of people that you can reach at any given time. ​Content marketing can help you connect and grow your audience. ​Here are 17 ​types of content marketing you can use. ​

https://www.searchenginejournal.com/content-marketing/types-of-content-marketing/

There are many different types of content you can use to promote your brand and find new customers. Here's a look at some of the more common types.

03/01/2023

Did you know that the brain processes images 60,000 times quicker than written words? Images and videos help you connect on an emotional level and help you grow your business. Use high-quality visuals and be consistent with your visual branding.
https://www.forbes.com/sites/forbesagencycouncil/2022/12/07/visual-marketing-the-power-of-images--videos-for-promoting-your-brand/?sh=5c92ba477875

With the rise of social media, businesses have had to adapt their marketing strategies to include more visual content.

02/27/2023

Device Media gets results. We implement a result-driven digital marketing strategy that will help meet your goals. From website design to SEO, we offer various services; visit our website to discover them.

And if you like what you see - let's talk. Set up a free consultation.


https://devicemedia.ca/

02/22/2023

Social media is not going anywhere. For small businesses, social media is a game-changer. However, to meet your social media goals, such as brand awareness, lead acquisition, etc., you need to be aware of the latest social media trends.

And those are:

1. Social media goes back to its roots
2. TikTok offers new features and attracts B2B
3. Social networks are beginning to decentralize
4. A new era of influencers
5. The emergence of a ‘super app’
6. Vertical and long-form video is on the rise


https://digitalmarketinginstitute.com/blog/the-most-important-social-media-influencer-trends-2023

The social media and influencer landscape is ultra-competitive and eventful. Find out the top social media and influencer trends for 2023 to make the most of your digital marketing activities.

02/20/2023

Email marketing still works. And people still read newsletters. Yes, even in 2023. Don't you? Don't you love reading newsletters from brands you love? However, you also might have noticed that email newsletters have evolved. If you want yours to be opened and read, they need to have five essential elements.

Discover them here:
https://contentmarketinginstitute.com/articles/five-essential-elements-to-a-great-newsletter/

Undesirable email newsletters clutter your audience’s inboxes. That’s one reason why newsletters that once worked for you may now sit unread. Revisit your e-newsletter design, tactics, and metrics to emphasize and track these five elements of successful newsletters.

02/15/2023

You're covered for your digital strategy! The following article delves into the top 5 e-commerce platforms. The platforms are carefully looked at based on things like how easy they are to use, how well they work, how much they cost, and what kind of help they offer. This helps businesses make a more informed choice. The post describes each platform in detail, including its pros and cons, to help businesses choose the best one for their needs. This blog post is a comprehensive guide to the top e-commerce platforms and what they have to offer, whether you're starting from scratch or switching to a new platform. Anyone looking for a new e-commerce solution should read it.


https://digitalmarketinginstitute.com/blog/5-of-the-best-e-commerce-platforms

Ecommerce platforms enable you to not only build a website but an online store, improving product visibility and brand awareness. Find out five of the best ecommerce platforms you can use to build your business.

02/13/2023

Do you understand the significance of making digital marketing more inclusive of neurodivergent customers? The article below has tips and strategies for making your digital marketing plan more inclusive, such as paying attention to language, design, and accessibility. Businesses can make small changes to ensure that their marketing reaches all customers, including those with neurodiverse conditions like autism and ADHD. This article is an excellent resource for anyone who wants to grow their digital marketing efforts and make them more effective. More information is available at the link provided below.


https://digitalmarketinginstitute.com/blog/how-to-make-your-digital-marketing-more-inclusive-for-neurodivergent-consumers

How to Make your Digital Marketing More Inclusive for Neurodivergent Consumers page on the Digital Marketing Institute Blog, all about keeping you ahead in the digital marketing game.

02/08/2023

Growing a business is often challenging, but utilizing digital marketing strategies can help entrepreneurs save time and maximize their efforts. To streamline processes, consider taking advantage of automated emails, content curation, and influencer marketing. Automated emails are an effective way to send promotional offers, notifications, and reminders to customers without the need for manual labor. Content curation helps businesses save time by finding quality articles that are relevant to the target audience.

https://www.entrepreneur.com/growing-a-business/3-digital-marketing-strategies-that-will-save-you-20-hours/441524

Discover three digital marketing automation strategies that will free up valuable time so you can focus on other aspects of your business.

02/06/2023

With the rise of digital networking, it is becoming increasingly important to create a professional brand and leverage the potential of LinkedIn as a powerful platform for business professionals. In 2023, mastering the art of LinkedIn networking and branding will be increasingly necessary to gain exposure, establish trust and build relationships. To make the most out of LinkedIn, professionals should focus on optimizing their profiles with targeted keywords, connecting with relevant influencers, engaging in conversations with potential clients or partners, sharing content from reliable sources and networking strategically by joining relevant groups.

https://www.forbes.com/sites/karadennison/2022/12/26/linkedin-networking-and-branding-strategies-for-professionals-and-brands-in-2023/

Despite recession fears, there are still reasons to plan and develop your LinkedIn strategies for 2023.

02/01/2023

Digital marketing is an ever-evolving industry that requires creativity and strategic planning. It's important for businesses to stay on top of the latest trends, technologies and strategies in order to remain competitive in their industries. With the help of digital marketing tools such as SEO, content creation and social media campaigns, businesses can achieve higher visibility online and increase their customer reach.
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https://devicemedia.ca/digital-marketing/

Device Media Digital Marketing company in Edmonton provides affordable SEO experts, Google Ads, SMM & landing page solutions, helping your businesses to get more leads.

01/30/2023

What is Integrated Media Planning? Is it important to add it to your business's marketing strategy?

This informative article by Rebecca Riserbato of HubSpot discusses all you need to know about integrated media planning and how combining marketing on a variety of platforms ​makes for good business.

https://blog.hubspot.com/marketing/integrated-media-planning?hubs_post-cta=blognavcard-marketing

Interested in integrated media planning? Learn what it is and how to incorporate it into your strategy.

01/25/2023

Have you considered the importance of marketing in the Metaverse?

According to Dan Hughes of the Digital Marketing Institute, "The rise of the metaverse will expand existing digital marketing disciplines while creating a wealth of exciting new roles—and if you have the right skills, they could be yours for the taking."

Read more on why marketing in the Metaverse will soon be essential for any business.

https://digitalmarketinginstitute.com/blog/what-jobs-can-digital-marketers-have-in-the-metaverse

What Jobs Can Digital Marketers Have In The Metaverse? page on the Digital Marketing Institute Blog, all about keeping you ahead in the digital marketing game.