10/28/2024
Introducing Sunday, a clothing brand focused on high quality, unisex basics.
Sunday is a new clothing brand focused on high-quality, unisex basics. Their mission is to create timeless, versatile pieces that fit effortlessly into any wardrobe. With a focus on premium fabrics and sustainable production Sunday offers a collection of essential tees and sweaters designed to last. The brand embraces simplicity, comfort, and style, with a modern yet understated aesthetic. Sunday is for anyone who values quality, longevity, and effortless fashion, making their pieces a go-to for everyday wear.
I designed this with a soft, understated colour palette to highlight the luxurious feel of the fabrics. The cloud like colour palette of creams and buttery yellows give the impression of soft and heavenly natural fabrics that will feel good on your skin. The use of soft circular shapes in the logo and for the add to cart button makes it feel playful, while the refined look and serif type makes it look just serious enough to show that the company is all about making sure their stuff is the best of the best. ☁️
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