MHz Design

06/17/2022

There are many reasons why marketers should consider metaverse advertising as a marketing strategy. The platform is still largely uncharted territory so the sky is no longer the limit. Here is a handful of creative approaches.

The metaverse is gaining momentum and brands of all stripes should be paying attention. How do you leverage the power of the metaverse?

05/17/2022

Sustainability is becoming increasingly important in consumers’ purchase decisions. Here are some useful links to recent surveys and our reasons why sustainability should be a foundation for business.

The volume of data is already loud enough: consumers are paying more attention to the environment. Learn more.

02/22/2022

There is one very important and effective digital marketing tool small and medium-sized businesses can use to grow their business that honestly doesn’t get talked about enough. Google reviews play an enormous role in local business SEO and it’s easy to see why. Here are a few ways that reviews have a direct impact on your SEO.

Users & search engines have the objective to find relevant, trustworthy info. Google factors reviews into assessing relevance and trust.

01/19/2022

Given the explosive growth of ecommerce, combined with consumers’ familiarity and trust of this dynamic retail platform, it’s essential for any SMB to offer online shopping. If you don’t already have an ecommerce platform and have been considering entering, the new year is the perfect time to reassess your business goals. Here are some advantages for you to consider that will hopefully help you get started.

https://www.mhzdesign.com/insights/open-new-doors-with-an-ecommerce-plan-for-2022/

12/17/2021

Social media has been a real game-changer in the way people connect digitally with the brands they love, and discover new products and services. From posting content to interacting with your customers, everything must harmonize with your overall brand image. Let’s take a moment to highlight some of the top social media channels and their ideal uses in this latest article.

https://www.mhzdesign.com/insights/heres-why-social-media-advertising-is-so-effective/

08/19/2021

Content marketing is not simply about creating, uploading and sharing “stuff.” It’s a robust and detailed strategic approach. Here are 4 key steps in developing a sound content marketing strategy: 1. Define your brand positioning, 2. Identify your target audience(s), 3. Determine your value proposition, and 4. Draw up your battle plan.

It’s better, easier and offers greater potential ROI when you place your content marketing initiatives in the hands of experts. Message me if you’re up for a conversation.

Why is content marketing so important in today’s business climate? Content is what powers your brand, and the way your customers relate to your business.

07/07/2021

In today’s digitally driven marketing landscape, it’s easy to get lost in the data and analytics instead of concentrating on the big picture – the fact that quality creative should always come first. Why is good design so important? We won’t just give you one reason; we’ll give you five. Read more:

Advertising isn’t about where your brand lands on Google’s search results, it’s about communicating your unique benefits in a way that engages the consumer.

06/02/2021

The future of digital banner ads may seem a little intimidating right now, but we think this move to protect user privacy will make advertising friendlier. In this article learn the difference between first-party and third-party cookies and what the future of digital advertising will look like. Cookies are a 25-year-old technology! It’s time to move on and up your game digitally in new and innovative ways. Read more:

Is your brand ready for a cookie-free world? The next generation of digital advertising still has a rosy future.

03/10/2021

One of the bigger challenges facing marketers right now is simply remaining visible amidst all the pandemic noise. However, there are proven brand awareness tools at your fingertips – and now would be the perfect time to up your game to enhance your visibility. Read more:

Reasons for optimism as shrewd marketers and agencies are poised to grow their base by adapting and innovating in this dramatically different consumer environment.

05/31/2019

Google revamps its Google Express shopping platform to be more personalized for users by introducing a universal shopping cart, which integrates search, shopping, images, and YouTube TechCrunch https://tcrn.ch/2ElYQdp

05/29/2019

We’ve already seen shoes, cars, and buildings, but what about entire communities?

By marrying design, technology, and community organizing, New Story, ICON, and fuseproject are bringing unprecedented speed and scale to designs aimed to ele...

05/27/2019

That’s equal to $15.7 trillion (yes trillion)! Which sectors do you think will see the most benefit from related activities? PwC