Data Habits

Data Habits Consulting and coaching in web analytics for progressive organizations. Starting with Google Analytics, we'll get your data working for you.

Welcome to Data Habits, my name is Eric. I have put together some free lessons on DataHabits.com to help you improve all of your online results. Using Google Analytics, I am going to show you how to get more people to sign up to your email list, donate online or buy things from your website. Over the last couple of years, I have taught a lot of people how to make sense of Google Analytics. And I t

each all of them these three techniques, the basic building blocks of web analytics. These techniques are:

1. Tracking website conversions as goals
2. Tracking the results of your email and social media and
3. Looking at segments of your audience, instead of everyone who visits your website

By applying and refining these three techniques, you will learn what's working and what's not with your website, email and social media. And over time, you will make make smarter decisions about your online work while you improve your results. When you sign up at Data Habits.com/learn, you're going to get five lessons sent to your email inbox. The lessons will take aobut ten or fifteen minutes each to work through, and you'll get an email a day. You can ask lessons in the comments at any time. I will never spam you, you can unsubscribe at any time. I hope you find these lessons useful, and thanks for dropping by.

The current version of Google Analytics will stop working next year.  Learn how upgrade to the next generation of Google...
06/07/2022

The current version of Google Analytics will stop working next year. Learn how upgrade to the next generation of Google Analytics.

"Google Analytics 4 Progressives" is three free Zoom webinars, starting next week.

Register for Tuesdays at 1pm Eastern here:
https://us02web.zoom.us/webinar/register/1216546153855/WN_MdfgrS0YSYifLd6EP5NG2g

Register for Thursdays at 11:30am Eastern here:
https://us02web.zoom.us/webinar/register/9116546154389/WN_EPC1kjlUQLqq3zIZB-j32w

Week 1: Why upgrade to Google Analytics 4? - June 14th and 16th
What's new in the latest version of Google Analytics, and why you want to set up a basic GA 4 account by the end of this month - June 2022.

Week 2: The right code on every page - June 21st and 23rd
How to get Google Analytics 4 code on every page of your website, and a quick look at the best tool for that purpose: Google Tag Manager.

Week 3: A first look at GA 4 data - June 28th and 30th
The new GA 4 interface can be a challenge to navigate. A look at some useful reports and features in the new version of Google Analytics.

These webinars will be brief - 20 minutes - and there will be time for questions at the end. Recordings of all the sessions will be shared with everyone who has attended at least one live session.

See you soon,
Eric.

Welcome! You are invited to join a webinar: Google Analytics 4 Progressives - Webinar Tuesdays June 14, 21 and 28.. After registering, you will receive a confirmation email about joining the webinar.

Three free webinars to help you learn how to use Google Analytics with Blackbaud Luminate.  Follow up to the Blackbaud c...
10/30/2018

Three free webinars to help you learn how to use Google Analytics with Blackbaud Luminate. Follow up to the Blackbaud conference session earlier this year.

Sign up below, the first webinar is November 7th.

Learn to use Google Analytics to track your Blackbaud Luminate website. Three free webinars cover tracking donations, measuring the impact of your email, ads and social media, and reporting your fundraising results with Google Analytics.

Workshop: Website Redesign with Google AnalyticsWednesday, July 1st in New York, 10am-12 noon.This session will give you...
06/23/2015

Workshop: Website Redesign with Google Analytics
Wednesday, July 1st in New York, 10am-12 noon.

This session will give you a step-by-step process to help you redesign your website in a strategic way, using data, not guesswork.

We will look at how Google Analytics can help you make smarter decisions about your website, identify opportunities to improve your site performance and end with a worksheet of next steps to take for a redesign or refresh of your website.

http://www.eventbrite.ca/e/website-redesign-with-google-analytics-tickets-17373708229?utm_source=facebook&utm_medium=promotedsocial&utm_campaign=WorkshopNYC

If you only look at one piece of information in Google Analytics, what should it be?The latest post on DataHabits.com wa...
06/16/2015

If you only look at one piece of information in Google Analytics, what should it be?
The latest post on DataHabits.com walks you through this one report: what it is, how to set it up and what it’s trying to tell you. http://datahabits.com/blog/the-single-most-important-report-in-google-analytics/?utm_source=facebook&utm_medium=social&utm_content=topreport-06-2015&utm_campaign=blogpromo

If you only looked at one piece of information in Google Analytics, what should it be? Whenever I look at a new (to me) clients’ account I go straight to this report in Google Analytics that tells me instantly how their website (and online marketing) is doing, and what needs to be done to properly s…

Your landing pages need some love.Landing pages are the first page your visitors see when they visit your website – thei...
10/03/2014

Your landing pages need some love.

Landing pages are the first page your visitors see when they visit your website – their entry point into your site. If you want to improve your online results, they are some of the best places to focus your time and energy.

05/12/2014

Sign up on DataHabits.com/learn for free, step-by-step online lessons on how to make the most of Google Analytics.

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