Founded in late 2010, Domob has become the largest mobile advertising network in Mainland China currently serving over 200 million impressions per day which covers more than 150 million independent mobile users. Domob’s business model aims to create value by connecting advertisers and publishers that contribute to the mobile ecosystem: we provide advertisers with diversified technology-oriented pr
oducts to reach targeted audiences, and we help publishers to monetize their mobile traffic to support future innovation and growth. We also provide our advertisers and publishers with in-depth data analysis to help advertisers’ strategy adjustments and publishers’ App optimization. Domob is teamed by industry veterans, former top management teams of Baidu, Sohu, AsiaInfo, etc., with extensive internet operating experience and backed by top VC firms including Redpoint Ventures, Qiming Venture Partners, etc. Domob is developing rapidly. We have partnered with hundreds of major advertisers (like Das Auto, Hennessy, Lufthansa, PingAn Insurance, Sumsung, and KFC) and over 20,000 domestic and international publishers/developers. For example, Domob is the exclusive partner with Fruit Ninja in China, which is a top-ranking game App developed by Halfbrick, and has generated significant revenue growth for Halfbrick through our premium advertiser sources.
