ABC Fitness

ABC Fitness The only FitTech partner that can turn your fitness vision into seamless reality. We’re here to help you deliver it.

With four decades of experience behind us, we’ve brought together a suite of best-in-class platforms and a diverse, global, united team. We are now the only fit tech company on the planet that provides software for any fitness business, of any size, anywhere in the world. We know you have a passionate vision of fitness you want to offer your clients. Explore our range of solutions at www.abcfitness.com, and together we'll make things happen.

LIFTS hosts Mo Iqbal, CSO at ABC Fitness, and Matthew Januszek, Co-founder of Escape Fitness, welcome Tony Small, SVP AI...
31/08/2026

LIFTS hosts Mo Iqbal, CSO at ABC Fitness, and Matthew Januszek, Co-founder of Escape Fitness, welcome Tony Small, SVP AI Strategy at ABC Fitness; Richard Earney, Director of Wellness at Midtown Athletic Clubs; and Mason Levey, Co-founder of Y7 Studio.

🎙️ Episode 139 — The Member Has Changed. Has the Fitness Industry? | ABC Fitness Round Table is now live.

Watch the full episode 📌 https://www.youtube.com/watch?v=p80_jQ6ZrsY

The latest edition of Wellness Watch explores one of the biggest shifts shaping fitness today: The Reinforcement Shift.T...
28/08/2026

The latest edition of Wellness Watch explores one of the biggest shifts shaping fitness today: The Reinforcement Shift.

Three actions every fitness operator should consider:
✔️ Reinforce repeat behavior.
✔️ Make value visible.
✔️ Define your role.

Explore what's shaping the next phase of fitness growth.
Download the latest edition ➡️ https://abcfitness.com/ebook/wellness-watch-report-summer-2026-the-reinforcement-shift/?utm_source=facebook&utm_medium=post&utm_campaign=brand_awareness&utm_campaignid=701Uz00000zbpYQIAY

What if your next revenue boost didn't come from finding more members?What if it came from getting more out of the membe...
27/08/2026

What if your next revenue boost didn't come from finding more members?
What if it came from getting more out of the members and classes you already have?

The busiest studios don't just focus on growth, they pay attention to the small operational signals that compound into fuller classes, better member experiences, and stronger revenue over time.

Before the September rush begins, take a closer look at the numbers that matter most.

💡 Learn how successful studio owners prepare for their busiest season ➡️ https://www.glofox.com/resources/ebooks/fuller-classes-calmer-operations/?utm_source=facebook&utm_medium=post&utm_campaign=brand_awareness&utm_campaignid=701Uz00000zbpYQIAY

Welcome to the ABC Fitness family, Fitura Brands. Padel SWT, Core Precinct and ContrasTheory — sport, strength and recov...
26/08/2026

Welcome to the ABC Fitness family, Fitura Brands.

Padel SWT, Core Precinct and ContrasTheory — sport, strength and recovery, now running on one connected platform. Memberships, bookings, payments and communications, unified across all three, plus new court-booking for Padel SWT.

Proud to power the ecosystem behind where fitness is headed next.
Full story ➡️ https://abcfitness.com/press-release/fitura-brands-selects-abc-fitness/?utm_source=facebook&utm_medium=post&utm_campaign=brand_awareness&utm_campaignid=701Uz00000zbpYQIAY

25/08/2026

What is shaping the fitness and wellness industry in 2026?

The ABC Fitness Wellness Watch Mid-Year 2026 reveals a clear shift: fitness is becoming more connected, more community-driven and more embedded in how people live.

The future of fitness is about building experiences people want to remain part of.

Explore the ABC Fitness Wellness Watch Mid-Year 2026 for the latest fitness industry trends and consumer insights ➡️ https://abcfitness.com/ebook/wellness-watch-report-summer-2026-the-reinforcement-shift/?utm_source=facebook&utm_medium=post&utm_campaign=brand_awareness&utm_campaignid=701Uz00000zbpYQIAY

The best fitness businesses right now are being built on two things: real human connection, and sharper use of technolog...
25/08/2026

The best fitness businesses right now are being built on two things: real human connection, and sharper use of technology and data. Paulo Akiau and Dilson Mendes bring both to one of the industry's biggest stages at Fitness Brasil Expo 2026, Latin America's largest fitness event: 3 days, 40K+ attendees, 160+ exhibitors. August 27–29 · Transamerica Expo Center.

🎙️ Paulo Akiau (President, ABC Evo) on hospitality and human connection in the fitness business. Aug 27, 2:00 PM, Plenária stage.

🎙️ Dilson Mendes (VP of Technology, ABC Evo) on tech, data, and AI driving results in a tougher market. Aug 28, 4:30 PM, Plenária stage.

We'll be sharing highlights from both sessions right here. Stay tuned!

Failed payments cost more than revenue: they cost staff time and member trust.In this on-demand webinar, Nick Larson and...
24/08/2026

Failed payments cost more than revenue: they cost staff time and member trust.

In this on-demand webinar, Nick Larson and Connor Tweed break down how ABC Glofox Payment Links help operators recover more, with less manual work:
→ 75%+ collection rate
→ 49% of payments completed via digital wallets
→ 53% fewer manual retries
Watch the full session ➡️ https://abcfitness.com/webinars/growth-playbook-stop-chasing-start-collecting-payments-fast/?utm_source=facebook&utm_medium=post&utm_campaign=brand_awareness&utm_campaignid=701Uz00000zbpYQIAY

When studios want to grow, the first instinct is often to find more members.But what if the biggest opportunity isn't br...
21/08/2026

When studios want to grow, the first instinct is often to find more members.
But what if the biggest opportunity isn't bringing more people through the door,it's keeping more spots filled with the members you already have? 👀

Every cancellation that isn't refilled, every intro offer that never converts, every no-show, and every forgotten class quietly chips away at your revenue.

The busiest studios don't just focus on acquisition. They build operational systems that keep classes full, members engaged, and revenue flowing, especially heading into September. 📈

✨ Learn how successful studio owners prepare for the busiest season of the year 👉 https://www.glofox.com/resources/ebooks/fuller-classes-calmer-operations/?utm_source=facebook&utm_medium=post&utm_campaign=brand_awareness&utm_campaignid=701Uz00000zbpYQIAY

📊 Before creating more marketing...Look at your data.Nate Cook's one-hour strategy:📈 Find your biggest bottleneck.🎯 Prio...
19/08/2026

📊 Before creating more marketing...
Look at your data.

Nate Cook's one-hour strategy:
📈 Find your biggest bottleneck.
🎯 Prioritize the highest-impact task.
📊 Measure results.
🔄 Repeat.

The best marketers don't do more.
They focus on what matters most.

🎥 Full masterclass available here ➡️ https://abcfitness.com/webinars/market-your-studio-or-gym-without-a-marketing-team/?utm_source=facebook&utm_medium=post&utm_campaign=brand_awareness&utm_campaignid=701Uz00000zbpYQIAY

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