Usercentrics

The Google-certified CMP empowering businesses to build trust through user privacy.

At Usercentrics, we believe that user privacy, consent, and preferences should be at the heart of every digital strategy. By leading the way with Privacy-Led Marketing, we empower businesses with the tools they need to build and maintain trust and transparency while respecting user choices. We offer intuitive, customizable consent and preference management solutions for the web, apps, and connected TVs. Trusted by over 500,000 global customers—including Daimler, ING Diba, and Santander—our award-winning, Google-certified platform handles 8.8 billion user consents monthly. With 2.4 million websites and apps in 195 countries relying on our solutions and support from 5,000+ partners, we help brands create deeper connections and change the digital landscape for good. With offices in Munich, Lisbon, Prague, Copenhagen, New York, Odense, and Buenos Aires, we’re dedicated to bringing privacy-led solutions to businesses globally. Join us in reshaping the digital ecosystem and making privacy a fundamental part of your marketing strategy. Visit us at https://usercentrics.com

Legal Notice: https://usercentrics.com/legal-notice/
Privacy Policy: https://usercentrics.com/privacy-policy/
Terms and Conditions;: https://usercentrics.com/terms-and-conditions/

31/10/2026

Every horror movie starts the same way. 🕯

A camera catches movement at 2am. Something's moving through the house. Nobody can say who let it in. Someone says “it's probably nothing."

In your stack, that's an AI agent with access nobody signed off on.
Unlike the movies, this one has a fix.

16/10/2026

Prague, we are still thinking about you 🇨🇿

We spent two days with 20 customers, partners, and advisory board members, talking about where AI meets privacy. Add 19 sessions, a boat tour down the Vltava, a rooftop, and more coffee (and b**r) than anyone was counting, and you get the kind of days you leave still buzzing from.

Thank you to everyone who joined, shared their challenges, and made it what it was. This one set the bar high 💙

29/09/2026

Ever say yes to something... but not really mean it? Turns out a lot of us do that when letting AI access our data 👀

Usercentrics' new Resigned Consent Report dug into that gap, and the numbers are pretty telling:

👉 58% of consumers grant AI systems access to their data in at least one category.
👉 Only 7% do it because they actually want to.
👉 The rest say yes while feeling pretty uncomfortable about it.

We call that resigned consent: permission given without really meaning it.

Our new report breaks down where this shows up most, and what it means for brands chasing real trust instead of just a checked box.

Out now, read it here 👉 https://brnw.ch/21x625K

Cookiebot CMP

24/06/2026

We asked 11,000 people across 7 countries how they really feel about brands, AI, and their data 👀

The results? Eye-opening.

👉 1 in 4 canceled a subscription in the past six months over concerns about how their data was being used in AI.

👉 1 in 5 switched to a competitor.

👉 And over half said they'd pay more for a brand that's transparent about it.

Trust isn't just a feel-good word anymore. It's showing up in purchasing decisions, churn rates, and willingness to pay.

The Usercentrics State of Digital Trust 2026 is out today. See what consumers in your market are really thinking 👉 https://brnw.ch/21x3BUo

28/04/2026

Hello? Anyone still here? 👋

We know it's been quiet lately, but if you follow us on other channels, you'll know we've been anything but slow.

Here's what we've been up to:

🐹 We built a human-size hamster wheel and took it to Advertising Week in London, where Chris Elsheikhi shone on stage and where we also hosted an evening with our partners.

📱 We came back to London for Business of Apps, where June Bolneo absolutely stole the show.

🗽 We moved into a bigger office in NYC (photos coming very soon, we promise).

🎤 And as we post this, we're packing our bags for OMR in Hamburg next week, where our CMO Adelina Peltea will be speaking at the Yellow Stage.

Never a dull moment at Usercentrics. See you in Hamburg? 👀

27/02/2026

March is looking busy in the best way 📅

📍 March 3 | Savant Retail Congress | Amsterdam
A room full of retail leaders figuring out what modern retail really looks like. Think digital transformation, smarter customer experiences, and how data actually drives growth without losing trust along the way.

📍 March 24–26 | Advertising Week Europe | London
One of the biggest gatherings in advertising. Brands, agencies, tech platforms, and media minds all in one place talking performance, AI, privacy, measurement, and what marketing needs to look like next 📊

If you’re heading to either, let’s connect. These are exactly the conversations the industry needs right now 🤝

And yes, we’re genuinely proud to be stepping onto those stages and being part of shaping what comes next 🚀

18/02/2026

AI does not fix weak data. It scales it 🤖

As AI becomes the engine behind targeting, personalization, and optimization, the real differentiator is no longer the tool itself. It is the quality and integrity of the data behind it.

Incomplete or non consented data does not just create small inefficiencies. It creates amplified mistakes 📉

That is why the future of AI driven marketing is rooted in first party, consented data 🔐

Watch the full video to see why smarter inputs, not louder automation, will define the next phase of growth: https://brnw.ch/21x04gT

11/02/2026

🌍 How does a Company Kick Off look when it’s hosted simultaneously on 2 continents and 6 cities?

Think New York, Prague, Odense, Lisbon, Munich, and Buenos Aires… all buzzing with the same energy at the same time ✨

Last Friday, we celebrated our CKO Fair 2026, our ultimate “let’s successfully kick the year” event 🚀

We kicked things off with Company OKRs, setting the stage for what’s ahead 🎯

Next, we dived into the OKR Fair, a fun twist on a job fair where you could visit team booths, learn about Q1 OKRs, and see how everyone plans to make magic happen 🎡

Finally, we wrapped up with team-building games and some well-deserved Party Time, because no kick off is complete without celebrating together 🎉

Here are some snapshots captured by our “Content Creators for a Day,” and very soon we’ll be sharing even more unique content on LinkedIn and Instagram. Don’t miss out!

30/01/2026

We’re kicking off February by connecting with some incredible minds across marketing, eCommerce, and customer experience. If you’re attending any of these, let’s say hi 👋

✨ The Virtual MarTech Summit (by The MarTech Summit)
Connecting top MarTech leaders across APAC & EMEA, this global virtual event dives into everything from marketing strategy and CX to data integration, all with practical, real-time insights to help you win in 2026.

🛍️ Savant Retail Congress (London)
Bringing together senior eCommerce, marketing, digital, and customer experience leaders from across the UK for meaningful conversations and forward-thinking strategies.

Check out our February calendar below and let us know where we’ll see you! 🚀

22/01/2026

🚀 Meta Signals Gateway is finally here!

A hosted server-side tracking solution designed for businesses running Meta advertising campaigns.

Built on Meta's Signals Gateway technology and hosted on our trusted infrastructure, it helps businesses send higher-quality, privacy-compliant first-party data from web and offline sources straight to Meta's Conversions API.

Why it matters for your business:
👉 We handle hosting, updates, and performance monitoring.
👉 You start sending high-quality, consented signals to Meta in days, not weeks.
👉 It works seamlessly with your existing CMP, tracking setup, Conversions API, and other marketing platforms.
👉 It only sends consented data, keeping your campaigns privacy-compliant.

Activate your Meta Signals Gateway and start boosting your campaign performance today: https://usercentrics.com/meta-signals-gateway/

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Website

https://usercentrics.com/, https://usercentrics.com/book-a-consultation/

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