26/03/2026
One of those projects that reminded me what branding actually means in practice. I had the opportunity to develop the full brand identity system for DHB STAYS, starting from an already existing logo and transforming it into a complete, cohesive visual experience.
This is what branding truly is: not just how a brand looks, but how it behaves, scales, and communicates.
Explore the full case study and the complete brand system on Bēhance: https://www.behance.net/gallery/246471215/DHB-STAYS-Luxury-Hotel-Brand-Identity?platform=direct
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