10/06/2026
🏟️ Sports media organizations are under pressure to do more with every piece of content.
From fan engagement and content distribution to monetization and media operations, the challenge is no longer just creating content, it's activating it across an increasingly complex ecosystem.
On June 15, Marcy Lefkovitz, SVP Customer Success at Dalet, will join industry leaders at Business France's FIFA-focused event in New York to discuss how sports organizations are adapting to changing audience expectations and evolving business models.
Topics include:
📊 Fan data and ownership in the modern sports landscape
📱 Content distribution across streaming and digital platforms
💰 Turning content into measurable business value
⚙️ The technology and workflows powering sports media operations at scale
As sports organizations look to maximize the value of their content, the ability to manage, distribute, and monetize media efficiently has never been more important.