Toast Design

02/06/2026

Five design clichés we wish would die

Some design ideas refuse to disappear, but these five cause more harm than good.



https://www.toastdesign.co.uk/design-resources/five-design-cliches-agencies-want-to-retire/

29/05/2026

Why food brands need clear product architecture.
A new post on the Toast Food site about

https://www.toastfood.co.uk/why-food-brands-need-clear-product-architecture/

19/05/2026

Sent our a brief and received wildly different website proposals? Here's why.

There are many different ways to build a website and many different reasons why quote differently against the same brief. In this article, we look at why you can send the same brief to four different agencies and get wildly different cost estimates.

https://toastwebsites.co.uk/opinion/why-website-development-quotes-vary/

06/05/2026

Rebuilding your website can massively impact business growth.

If you want to realise from your website, a rebuild can help you get there. Many businesses have outgrown their three to five years after it’s built, but there’s often no need to throw it all away and start again. We can help you to get more leads.

https://toastwebsites.co.uk/opinion/rebuilding-wordpress-for-growth/

22/04/2026

Should you really use generic AI-generated copy to represent your brand?

AI can knock-out a blog post in two minutes, but using it produces generic, paper-thin content that sounds the same as everyone else. It's very interesting how genuine, well-written content is starting to outrank the rubbish because it's obviously written by a human.

-copy -content

https://www.toastdesign.co.uk/artificial-intelligence/should-you-use-ai-to-write-marketing-copy/

09/04/2026

Hello world!
A new post on the Toast Food site about

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23/03/2026

Sustainable brand materials: How to design for eco-friendly printing & #038; packaging
A new post on the Toast Food site about

https://www.toastfood.co.uk/sustainable-brand-materials-eco-friendly-printing-packaging/

20/03/2026

Why food brand tone matters as much as visuals.
A new post on the Toast Food site about

https://www.toastfood.co.uk/tone-of-voice-food-branding/

20/03/2026

The cost of reworking packaging too often.
A new post on the Toast Food site about

https://www.toastfood.co.uk/cost-of-reworking-food-packaging/

17/03/2026

The problem with over-designed food packs.
A new post on the Toast Food site about

https://www.toastfood.co.uk/over-designed-food-packaging-fails/